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Ever wondered how a second opinion could revolutionize your SEO strategy? Join me, Ed Dawson, as I reveal the critical importance of external feedback in our latest project at Keywords People Use. We’ve developed a groundbreaking feature that integrates with Google Search Console to help you identify and fix content mismatches, ultimately boosting your search engine rankings. Through a mixture of personal anecdotes and the development journey, you’ll get an insider’s view on why usability testing from a fresh perspective is so essential.

In this episode, I also share practical tips and real-world experiences that can transform how you approach your content strategy. Shoutout to Vlad, our dedicated team member, whose innovative efforts brought this tool to life. Whether you’re a seasoned SEO expert or a newcomer, you’ll find valuable insights that can help you optimize your site’s performance. Tune in to learn how to make your content more relevant and rank higher with minimal effort!

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ever felt overwhelmed by the myriad of tracking codes needed to optimize your website's performance? Imagine a world where you only need to place a single piece of code once and manage everything else through an intuitive web interface. Join me, Ed Dawson, as I unravel the wonders of Google Tag Manager, your new best friend for seamless website management. From my recent Shopify setup experience, I’ll share how Tag Manager revolutionized my workflow, saving time and reducing the risk of errors.

In this episode of "SEO is Not That Hard," you'll gain practical insights on integrating essential services like Google Analytics and Facebook tracking pixels without the hassle of constant code updates. Whether you're an SEO veteran or just starting, understanding the power of Google Tag Manager can significantly boost your site's functionality. Tune in to discover how this tool can make your SEO efforts not just efficient, but downright enjoyable!

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ever wondered how a top-performing product can face drastic setbacks in a different market? One of our mastermind members did just that, discovering a remarkable disparity in the reception of his luxury product between the UK and the US. Join me, Ed Dawson, as we unravel this intriguing tale on "SEO is Not That Hard." In this episode, you'll learn about the unexpected challenges of selling on Amazon, the ripple effects of Brexit on small businesses, and the persistence needed to overcome international market hurdles.

We'll take you through a compelling story of resilience and adaptability as our mastermind friend navigates the tumultuous waters of negative reviews and quality issues in the US, despite his product's success in the UK. From scrutinizing shipping methods to considering environmental factors, his journey offers valuable insights for any Amazon seller. Tune in for a deep dive into the complexities of global e-commerce, shedding light on the vital lessons every entrepreneur must heed to thrive in the competitive world of Amazon sales.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ever wondered how to free up more time in your day by automating repetitive tasks? Learn how to master the tools that can change your workflow forever. Join me, Ed Dawson, as we explore the world of workflow automation and AI, featuring top tools like Zapier, Make.com, and n8n.io. Discover how these platforms can link your systems and automate your daily processes—and hear a candid account of my journey to effectively leverage email lists for promoting new podcast episodes and content. This episode is packed with practical advice to help even the busiest entrepreneurs streamline their operations.

From simple automations like daily calendar emails to advanced AI-integrated workflows, we're covering it all. Find out how I'm tackling a personal challenge to consistently engage my podcast audience through automated email triggers. Whether you're familiar with automation or just starting, this episode offers valuable insights and actionable tips to elevate your SEO efforts with ease. Don't miss the innovative strategies that could transform how you handle your daily tasks and boost your productivity!

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ever wondered why your website's FAQs might be more powerful than your testimonials? In this episode of "SEO is not that hard," I'm Ed Dawson, and I'm here to reveal how strategically answering frequently asked questions can dramatically boost your site's engagement and search engine rankings. Drawing inspiration from Tass Boba’s insightful LinkedIn post, we delve into real-world data that underscores the impact of clickable FAQs. Prepare to discover how you can harness this often-overlooked tool to keep visitors on your site longer and establish your authority in your niche.

With over 20 years of experience in SEO, affiliate marketing, and website monetization, I'll share my tried-and-true techniques for anticipating and answering your audience's questions directly on your web pages. From increasing user interaction to improving your position on search engines, this episode is packed with actionable advice and real-life examples that will help you convert visitors more effectively. Join me as I lay out a roadmap to make your website not just a destination but a valuable resource that users will keep coming back to. Don’t miss out on these game-changing strategies to enhance your online presence!

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ready to revolutionize your digital PR game and amplify your online presence? Discover the transformative power of "idiot online," an innovative free tool by Search Intelligence that churns out 100 tailor-made digital PR ideas for your website in just 30 seconds. On this episode of "SEO is Not That Hard," I, Ed Dawson, take you through the tool's functionality, my personal experience using it for broadband.co.uk, and how AI-driven prompts can generate engaging story angles effortlessly.

We dive deep into the significance of digital PR and its role in securing white hat links and building brand awareness. Learn about the structured approach employed by Search Intelligence, how the tool categorizes ideas into ten distinct groups, and why this could be a game-changer for both seasoned SEO professionals and newbies. Don’t miss this episode’s valuable insights into leveraging AI to streamline your digital PR strategy and make your content irresistible to journalists and bloggers alike!

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ever wondered how smaller websites manage to rank alongside industry giants without a vast backlink profile? Discover the secret sauce in this episode as I, Ed Dawson, unravel a game-changing competitor research strategy inspired by Freddie Chatt of the Summer of SEO. This episode promises to equip you with the insight to turn the tables on high-authority sites by focusing your analysis on lower authority competitors in the top 10 search results. Learn from my own journey with Broadband Code, where we stood toe-to-toe with massive players like Money Supermarket, all through smart content and strategic site structuring.

In this episode of "SEO is Not That Hard," we explore how to identify and leverage the strengths of smaller competitors who have managed to secure top rankings despite their lower domain authority. I'll share actionable tips on how to dissect their content strategies and structural elements, and translate those findings into your own SEO efforts. This isn’t just theory; it’s a proven approach that helped my company thrive against larger rivals. Join me to uncover how you can apply these insights to boost your own site's rankings and challenge the big players in your niche.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

Send us a text

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

Send us a text

Ever wondered how AI agents are reshaping the landscape of SEO and web development? Join me, Ed Dawson, on this episode of "SEO is not that hard" as we uncover the groundbreaking evolution from stateless large language models like ChatGPT to the sophisticated, memory-retaining AI agents of today. We focus on tools like Cursor AI, which are setting new standards for integrating AI with coding and project management. Through my personal experiences and experiments, I'll walk you through how these cutting-edge agents are transforming our approach to development projects, making interactions with AI more natural and efficient.

In this episode, I share hands-on experiences with Cursor and Replit, demonstrating their remarkable potential in real-world web development projects. Learn how I connected Cursor to the Google Search Console API to download and sort data seamlessly, and discover the surprising capabilities of Replit in creating a static plumbing website. Despite some initial bumps, these innovative tools not only optimized performance but also showcased the future potential of AI in automating complex tasks like SEO audits and content planning. Tune in to envision a future where AI agents become indispensable tools for businesses, revolutionizing the way we approach SEO and web development.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

Send us a text

Curious about how Google's latest move could revolutionize your SEO strategy? This episode of "SEO is Not That Hard" promises to unravel the intrigue behind Google's decision to link to the Wayback Machine in their search results. Join me, Ed Dawson, as we explore why Google has shifted away from offering cached page results and how leveraging the Internet Archive's vast collection of web snapshots can impact your SEO practices, website development, and competitive analysis. 

Reflect on the internet's early days and discover how Google's cached pages were once a lifeline for web users. Now, with the web being more stable, find out why Google believes their caching feature is no longer necessary and how the Wayback Machine can still be a powerful tool for viewing historical versions of web pages. Don't miss out on these practical insights and strategies that will help you stay ahead in the SEO game.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/