Shifting Focus with John Bunn

Shifting Focus with John Bunn

By John BunnBusinessEducation
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Shifting Focus with John Bunn episodes

  • 356. How Service Led To 6 Figures with Drew Coleman Films

    Most wedding filmmakers don't take the time to think about serving their clients or vendor network. In today's episode we bring on Drew Coleman of Drew Coleman films to talk about how he went from starting his business, to now averaging over $7000 per wedding, all through having a humble heart, and serving.

    Drew took the time to 'get in the room' with the right people, serve them well, and focus on them. All of the rest is history. Why? Because people want to be around others with a servant's heart.

    Join in on the conversation with Drew as he talks about how he has risen to Loverly's Top Wedding Filmmakers to watch, and The Knot's "One To Watch"

    Website: https://drewcolemanfilms.com/ Instagram: https://www.instagram.com/drewcolemanfilms/

    52 min
  • 355. How To Win Over Wedding Planners

    In today's episode, John is flying solo as he discusses how he builds relationships with wedding planners. Recently, John went from not knowing a luxury wedding planner in Georgia, to being her top referral. How did he do this? He breaks it all down in this week's episode.

    Also, a huge shoutout to our sponsors this week Mediazilla, and The Creative Cabana. Be sure to check them out at https://www.howtofilmweddings.com

    36 min
  • 354. Wedding Day Content Creators with Kenzie Sikes

    It seems over the past few months Content Creators are popping up all over the place and many wedding videographers are a little worried that their jobs are in jeopardy. We view the idea of content creation as a way to shift and grow your business, not as something that will take away from what we do.

    In today's podcast John interviews Kenzie Sikes of Content by Kenzie. She is a wedding day content creator that has grown her instagram account to over 10K followers and travels all over doing something she loves. John asks her what it is like to be a creator, working with wedding other vendors and digs into how easily wedding videographers could start offing this service.

    Follow Kenzie: https://www.instagram.com/contentbykenzie/

    36 min
  • 352. Grow on Instagram with Brock Johnson

    Do you struggle with Instagram? This week we are joined by Instagram growth expert Brock Johnson to answer your questions! We cover everything from how to grow your following, to attracting the right buyers, to trends he is seeing in 2024

    As a bonus, we have 10 Instagram prompts as a freebie at this link: https://howtofilmweddings.com/instagram/

    Follow Brock here: https://instagram.com/brock11johnson Check out his instaclubhub here: https://instaclubhub.com

    44 min
  • 351. How Do I Rank on Google Without Paid Advertising?

    Welcome to "You've Asked," our short-form podcast where we answer your questions. In today's episode Austin from Creative Cabana tackles the question, "How do I rank on Google without paid advertising?"

    Austin compares paid ads to organic SEO and which will work best for your business. Paid ads, like Google or Facebook, offer quick results if you're ready to invest, but organic SEO is like a marathon, demanding time and effort but yielding long-term benefits once you establish your ranking.

    Learn more about what the Creative Cabana can do for your business: https://creativecabana.co/

    8 min
  • 350. Market your business WITHOUT Social Media with Rachel Traxler

    In this week's podcast, John brings on educator Rachel Traxler to talk all about how she has grown her photography business, as well as her educational brand. She is the host of the Gold Biz Podcast (https://racheltraxler.com/goldbizpodcast) and helps wedding professionals learn the ins and outs of the business. She is a Photographer Turned Business Coach Helping Photographers Scale Their Business With Strategy And Purpose.

    In today's episode we talk about how she is using her brand to attract ideal clients WITHOUT using social media. We walk through ideas and ways you can be attracting your ideal buyer outside of the normal ways. This is a great episode, and we can't wait for you to listen in!

    Booking Bottleneck Quiz: https://racheltraxler.com/booking-bottleneck-quiz 10 FREE Lead Generation Strategies (that aren't social media): https://racheltraxler.com/lead-generation-freebie Rachel's Coaching Program: https://racheltraxler.com/passiontoprofit

    Follow Rachel: Website - https://racheltraxler.com/ Instagram - https://www.instagram.com/racheltraxler/

    48 min
  • 349. How Do I Become a Better Shooter?

    In this episode of 'You Asked', Nick tackles the common question: "How can I become a better shooter?" Join us as we dive into five essential tips to enhance your shooting skills. Discover why manual control is crucial and how adjusting your shooting style can make your footage more dynamic and interesting. Don't miss out on our practical advice to help make you a better filmmaker.

    11 min
  • 348. Are you selling your weddings wrong? The 4 Buyer Types with Sam Jacobson

    Most of us try to sell to people in a way that would appeal to us. But the truth is, there are 4 different buyer types and you need to know what they are if you want to maximize your chances at selling them your services.

    Grab a notepad because if you take the info from this week's episode with Sam Jacobson and apply it, it will change your business. John sat down with Business Expert Sam Jacobson of Ideaction Consulting to talk about the 4 different buyer types, and how we need to approach them in our sales calls.

    Podcast: Own your business - https://ideactionconsulting.com/podcast Instagram: https://www.instagram.com/ideactionconsulting Website: https://ideactionconsulting.com/

    1 hr 4 min
  • 347. Why Should I Use a Service To Deliver My Wedding Films?

    Welcome to "You Asked," our short form podcast where we answer your questions. Today's question: "why should I use a service to deliver my wedding films?" Our guest, Michael from MediaZilla, sheds light on this vital aspect. MediaZilla is our preferred platform for delivering wedding films due to its promise of lifetime access for our clients, even if we sell or go out of business.

    Why consider such a service? Firstly, reliability is paramount. MediaZilla ensures flawless playback, backed by a dedicated team committed to maintaining a seamless experience.

    Secondly, peace of mind is invaluable. With MediaZilla, clients enjoy continued access to their films, safeguarded against potential disruptions or loss.

    The true value lies in enhancing the client experience. MediaZilla facilitates easy access, seamless sharing, and enduring memories, fostering satisfaction and loyalty.

    Visit https://howtofilmweddings.com/delivery for a 30-day free trial.

    8 min

About Shifting Focus with John Bunn

From the publisher's feed

Shifting Focus with John Bunn is for wedding pros who feel STUCK in the middle market. With 20+ years in business, I want to show you how to Shift Your Focus, and pay attention to what is going to move your business forward.

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