Jack Monson and Jim Buckley explore the use of Stories as a great way for brands to reach customers. Stories started with Snapchat and have become a major part of users' everyday experience on both Facebook and Instagram.

Could the importance of video make Stories the main place to engge with consumers? Why are some brands not yet using stories? What's the best way to get started?

We'll walk through these questions and more on this episode!

AND - if you're enjoying these conversations, please give us a review over on iTunes. We appreciate your time!

Beth Dailey, VP of Marketing at The International Franchise Association shares an update on industry marketing trends and discusses some current challenges for marketers in the space.

Beth also has new info on IFA's Franchise Marketing and Technology Conference for 2018 happening October 18-19 in Austin!

Stefania Sigurdson Forbes, Marketing Director at FranchiseBlast returns to discuss LinkedInPaid Content. She shares some tips on how to use Paid InMails and Sponsored Content to effeciently reach executives and share information to "Always Be Helpful!"

And be sure to check out Stefania's awesome video series on marketing on Facebook! 

Debbie Harvey, Founder of DHW Executive Consulting returns to Social Geek Radio to discuss marketing and communications trends! Debbie also talks about starting Dining Digest Chicago and how her background in leading agencies in New York & Chicago as well as working with food & healthcare brands guided her to a successful launch of her own passion project.

Check out Dining Digest Chicago on Instagram!  

What's the next pivot in Search? In Social?  All signs are looking to Voice search dominating everyting and Video replacing all other content in social.

The real question is HOW SOON?

Join us for a forward looking conversation of where brands are succeeding on these platforms!

Tammy Smith, Director of Marketing at Omnivore, joins us to talk about the latest trends in marketing technology for restaurants. 

The Digital All-Stars are back! Jim Buckley of Valpak and Mike McDowell of Social Joey join Jack Monson to discuss mobile attribution.

The customer journey is getting more complex. How are brands measuring and managing the number of touchpoints needed along that journey to get to a conversion? How are marketers accurately measuring the performance of social media and other key touchpoints?

Jim an Mike agree: "If you're only measuring impressions, you're in the stone age!"

If you enjoy these conversations, please tell a friend about us! And please give our podcast a review over at iTunes!

Nancy Friedman, The Telephone Doctor Returns!  

Nancy gives us more great customer service tips and shares her story of starting her business, owning a franchise, and evolving her brand!

And we give a shout-out to our mutual pal, Jerry Darnell, The Mayor of Franchising!  

Terri Snyder, EVP and CMO of Checkers and Rally's, joins host Jack Monson to share trends on social media and digital that she is seeing in the Franchise space!

Terri is also the Chair of this year's Franchise Consumer Marketing Conference and gives a preview of the event and a run-down of keynote speakers and her favorite parts of this great annual event!

Register now for #FCMCon and we'll see you there!  

Angela Cote, franchise growth catalyst, shares her vision on developing an emerging franchise system's brand. She focuses on the brand's purpose, mission, core values, and founder(s)! 

We'll also learn about her history in being a part of a family business, a franchisor, a franchisee, an entrepreneur, and more!