SOURCED - by The PFCA & Gym Owner Network

With 'Nutrition' being such a massive topic, this conversation will definitely be a 'Part 1'.

On this call Liam and Mass chat through Liam's career, our scope of practice in nutrition in the fitness space, and the high level principles of nutrition coaching that often get ignored and replaced by unnecessarily complex systems and products.

We circle back – This episode is a re-share from last season. On the back of many enquiries over the last little while relating to this subject, it makes sense to bring this one out of the archives.

I talk about the full career of the coach as we see it; how it progresses, what's required and what's to be expected.

I talk about the nature of the apprenticeship, the definition of success of it, the meaning within it, why it is missing in fitness today, and also why it must be brought back.

This episode will relate to all coaches, no matter their experience, in pursuit of mastery over time.

Join Coach Jenz as he goes through several case studies from gyms within the Gym Owner Network. These aren't your usual 'sold x amount' of trials or 'hit x amount' of turnover, these are the more intangible success stories that make it all worth it.

Listen to be inspired, enjoy!

With audio taken from our latest webinar, Mass & Jenz pick out and unpack 5 key coaching principles that will not only point you towards coaching mastery over time, but will stand you apart as a pro from the crowds of amateurs.

Join us on a deep-dive on sales, this is one not to miss. We will share some of our most valuable tools for handling objections, how to improve your sales performance and even a few golden nuggets we only share within our mentorship.

Luke runs the Sales Coaching Agency. A one-of-a-kind sales mentorship for any type of business.

If you love it, please share and tag us on socials 

@coach_jenz
@gymownersnetwork
@salescoachingagency
@lukerobinson_official

Find out just why Mass is such an incredible asset to The PFCA and why he is such an incredible coach and educator. He shares his story in Crossfit, Gym Ownership and everything in between. 

Enjoy 

Coach Jenz on the mic. 

He discussed the success and future plans of their podcast, which aims to share values and lessons to help coaches make a greater impact in their communities. He emphasised the importance of providing valuable coaching services and the role of leadership in making a difference in people's lives. 

Jenz also discussed the framework of a gym business, the importance of marketing, sales, and product, strategy and branding, and leadership. He highlighted the challenges associated with servicing new clients and the significance of personalised coaching.

There is loads of gold within and hopefully allows you to move forward this week in your business. 

Please do tag and share on socials if you love this episode

On this episode Mass interviews Jenz.

We dig into Jenz’s priorities, personal mission, vision, legacy; where they originate from, his influences and how his essence and personality feed into them.

This isn’t your usual biographical podcast interview – you already know Jenzo, so we hope this pod serves to be more useful, practical, and empowering.

Dates for the diary:

The PFCA L3PT Certification: 22.01.2024

https://thepfca.com/level-3-personal-trainer-course/

The PFCA FFC Level 1: 05.02.2024

https://thepfca.com/functional-fitness-coach/

The world of nutrition coaching is equally as hectic as the world of fitness coaching.

With many nutrition guru’s tabling their way as gospel… evidence based, GMB, genetics, calories, macros, weight neutral, body neutral, intuitive, etc… we can understand the confusion in both how we’re supposed to approach nutrition within our coaching practice, and also the perception and expectations of our clients from the outside coming in.

Most pockets of nutrition listed above are driven heavily by bias and complexity – pushed in relation to a product or system being sold – which is even more confusing for us coaches when trying to gather and understand nutrition coaching tools for use with our clients.

In this pod [which is taken from our most recent webinar] we remove bias, remove emotion, and address nutrition in a balanced manner.

We consider the pro’s, con’s and unknowns of the various approaches in order to upgrade our understanding of for who, at what time and in what setting would each tool be of potential use.

We create a continuum; a sliding scale of lower order to higher order; rather than right or wrong, and we chat through the implementation of these thought processes into your coaching practices and subsequently upgrading the outcome for your clients.

What is the right volume?
What should happen to the volume throughout a progression?
How do I select the volume for my client at any given moment in time?

All questions we're asked regularly.

The answers, as you can imagine, depend upon many factors. Here Mass attempts to sort through them...