In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson break down why simplifying marketing messages is key to increasing engagement and making content accessible. They share strategies to avoid jargon, make copy more relatable, and communicate in a way that resonates with all audiences.

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Best Moments:

(01:00) Why simplifying marketing offers increases conversions
(01:13) Are marketing acronyms killing your engagement?
(02:22) How to make content easily understandable for everyone
(04:01) Using “101” in subject lines to boost engagement
(05:00) Practical tips for simplifying copy & messaging
(06:35) Why it’s okay to admit when you don’t know something in marketing
(07:44) Marketing expertise is diverse—why you don’t need to know it all
(08:48) Tangent: Are overly complex restaurant menus ruining dining experiences?
(10:14) Call to action: Follow & review the podcast!

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