How can strong mentorship and strategic marketing fuel the growth of an optometry practice? On this week’s episode of Optometrists Building Empires, host Ankit Patel sits down with Dr. Nataly Gammoh, a dedicated optometrist and entrepreneur who has built a thriving multi-location practice and an advanced optical lab. From leveraging family support to targeting underserved markets and optimizing business operations, Dr. Gammoh shares the key strategies behind her success. If you’re looking for insights on scaling your practice while maintaining high-quality patient care, this episode is a must-listen! Now, let’s welcome Dr. Nataly Gammoh.

Takeaways:

• Seek Out Mentorship. Learning from experienced professionals in the industry can provide valuable guidance and accelerate personal and business growth.
• Identify and Serve Niche Markets. Catering to underserved communities can help build a loyal patient base and differentiate a practice from competitors.
• Build a Strong Management Team. Hiring and promoting effective leaders ensures smooth operations and allows for expansion without sacrificing quality.
• Leverage Strategic Marketing. Word-of-mouth referrals, targeted social media advertising, and local media partnerships can significantly boost patient acquisition.
• Consider Growth Through Acquisition. Purchasing and improving underperforming businesses can be a smart strategy for expansion and increased profitability.

Quote of the Show:

• “ The longer you're in your practice, the more you learn how to run a business. Every day is a lesson.” - Nataly Gammoh

Links:

• LinkedIn: https://www.linkedin.com/in/dr-nataly-gammoh-o-d-0167b531/  
• The Eye Doc website: https://www.theeyedoc.com/  
• T.E.D Optical Lab: https://www.tedopticallab.com/  
• Email: [email protected]

Ways to Tune In:

• Spotify: https://open.spotify.com/show/5w1H9BBwRXvBSSkexePYxG 
• Apple Podcasts: https://podcasts.apple.com/us/podcast/optometrists-building-empires/id1762685070 
• Amazon Music: https://music.amazon.com/podcasts/689a039b-54ce-4f04-b641-66d8640d93d0 
• Podchaser: https://www.podchaser.com/podcasts/optometrists-building-empires-5812208