Seth Godin's latest book, This Is Marketing is a true shot across the bow at how marketers are thinking. Seth is a book writing machine. His countless bestsellers continue to inspire business leaders. Seth is also neck-deep in his altMBA course, his marketing course - The Marketing Seminar, a podcasting course - The Podcasting Fellowship, and he’s super passionate about his own podcast, Akimbo. Seth is busier than ever. Seth is more opinionated that ever. Enjoy the conversation...