Marcus Sheridan went from being a pool salesperson into the author of the book, They Ask, You Answer. Marcus’ experience of saving his swimming pool company from the economic collapse of 2008 has been featured in multiple books and publications. From there, he built his sales and marketing consultancy, The Sales Lion, and in early 2018 that company merged with Impact, where they are now building a leading sales and marketing agency. With that, he recently updated and revised his book, They Ask, You Answer