Plus more surprising information on this fundamental human drive.

Will Storr is a multi award-winning writer and Sunday Times bestselling author. His latest book is A Story is a Deal: How to use the science of storytelling to lead, motivate and persuade.

Waking Up, a top-notch meditation app with amazing teachers and a ton of courses for all levels. If you subscribe via this link: wakingup.com/tenpercent, you'll get a 30-day free trial—and you'll be supporting the 10% Happier team, too. Full and partial scholarships are available.

In this episode we talk about:

• The key elements of a properly deployed story
• The different ways to measure status
• The three main ways humans compete for status
• The benefits of altruism as a source of status
• The balance between self interest and altruism
• How mindfulness factors into the status drive
• Managing our relationships with social media

Related Episodes:

• Why You Can't Pay Attention - And How to Think Deeply Again | Johann Hari

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