Staying Solo | Business Strategy for Service Providers, Creatives and Consultants

Staying Solo | Business Strategy for Service Providers, Creatives and Consultants

By Maggie Patterson | Service Business & Sustainable Growth StrategistBusinessEntrepreneurshipMarketing
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Staying Solo | Business Strategy for Service Providers, Creatives and Consultants episodes

  • Taking a New Approach to Marketing and Sales for Your Online Business

    When it comes to marketing and sales, there are so many different strategies and tactics you can use. It's overwhelming, and frankly, many of them just aren't the right ones for your business. But there's one thing that matters more than any single tactic, and that's trust.

    In this episode, we're going to break down how to take a trust-driven approach to your marketing and sales.

    Get the inside scoop right here:

    https://smallbusinessboss.co/business-marketing

    25 min
  • The 5 Cs of Agency Success

    If you're anything like me, when you look at other people running a successful business, you want to know *exactly* what they've done to get where they are. And the truth is, while everyone is unique and each agency has its own flavor, there ARE some things that are universal when it comes to building a thriving business.I like to call these The Five Cs, and consider them the nuts and bolts of running an agency.

    In this episode, I'm introducing you to the 5Cs which can make (or break) your agency.

    Get the inside scoop right here:

    https://smallbusinessboss.co/agency-success

    15 min
  • 2020 Behind-the-Scenes at Scoop Studios

    This has been the longest year ever. Am I right? And it's because my well-orchestrated plan was thrown out the window, and there's been a lot of adjusting along the way. As part of our agency model series on the BS-Free Service Business show, I'm taking you behind-the-scenes of my agency, Scoop Studios. I share the nitty-gritty on revenue growth, the realities of lead gen, and what I'm planning for 2021. Get the inside scoop right here:

    https://smallbusinessboss.co/behind-the-scenes

    13 min
  • My Agency Journey

    In this episode of the show, I'm taking you on my agency journey which has been over 20 years in the making. The twist, the turns, the lessons and how everything agency has changed.

    Get the inside scoop:

    https://smallbusinessboss.co/build-an-agency/

    17 min
  • The Dark Side of Online Business: A Call for the Status Quo to Dramatically Change

    Have you ever looked around at some of the other businesses in the online business industry and thought "that seems shady as hell"? Or, have you ever wondered how some of the people in this industry manage to fly under the radar while operating with an "anything goes" attitude? That's why I decided it was time to go deep into the underbelly of the online business world and start unpacking WHY this industry is so seriously messed up.

    More importantly, I wanted to see what can be done to start moving the needle back towards creating an ethical and honest approach to doing business online.

    In this podcast and post, I'm putting a spotlight on the dark side of the online business industry, and sharing why now is the time for the status quo to change dramatically.

    Get the inside scoop right here:

    https://smallbusinessboss.co/the-dark-side-of-online-business

    48 min
  • Agency Behind-the-Scenes: Tasha Booth

    Ever looked at an agency owner who seems to have it all together and wondered what exactly goes on behind the scenes?

    Me too. (Yes, I run an agency, but that doesn't mean I've got every single thing perfectly figured out!).

    For this episode I'm thrilled to bring you an agency behind-the-scenes episode with Tasha Booth, Founder and CEO of the Launch Guild. Tasha shares so many gems from what to look for when you hire to why your team should be empowered to hold you accountable and keep you out of the weeds.

    Get the inside scoop right here:

    https://smallbusinessboss.co/beind-the-scenes

    26 min
  • The Framework for a BS-Free Service Business

    As bosses, many of us worry we're missing something as we build our businesses, so the idea of a specific way to do things can be incredibly appealing.

    Which is why in this episode and blog post, I'm walking you through the BS-Free Service Business Foundations Framework, and true to its name, it's going to free you from a whole lotta busywork and BS.

    Get the inside scoop right here: https://smallbusinessboss.co/business-framework/

    16 min

About Staying Solo | Business Strategy for Service Providers, Creatives and Consultants

From the publisher's feed

Running a solo service business is tough. It's even harder when the business strategy and sustainable growth advice you're being sold constantly pushes you to work more, ignore your values, and forget why you started in the first place.

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