Successful Stylist Academy

Ever have a client walk in with a Pinterest hair fantasy and walk out disappointed? Yeah, we've all been there. Join us as we delve into the trenches of salon life, sharing real-life scenarios, practical tips, and expert advice to help you communicate effectively and build trust and loyalty with your client. Subscribe now & leave a review to get automatically entered into our next big givewaway!

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Key Takeaways:

1. Ask your client to zoom into the picture to clarify what part of the image they're drawn to.

2. Educate your client: What the service would look like, the upkeep, and how often they need to come back in.

3. Use a color consultation form and give 2 options, breaking apart by time and starting rate.

4. Our job is to help a client decide what they actually want.

5. Over communicate during the consultation, and look for those non-verbal cues.

6. Use the same verbiage your clients use.

7. Stick to the positives, find the answer and create a solution.

8. Try breaking the ice with a little humor when it comes to unrealistic expectations.

9. No your limits and be OK with having to turn down the service if it is an unreasonable request.

10. Give yourself a cushion of time and quoting the amount of service to save any unforeseen changes.

11. Walk them through the entire process, so they know what to expect and communicate as you go.

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In this episode, Successful Stylist Academy's founder, Ambrosia Carey delves into the communication aspect of being a hair stylist. Ambrosia breaks down the art of building trust with your clients and navigating those awkward moments when a client says no to your retail suggestions. For future topics or questions to our coaches, leave it in a review & we will include your comment in a future episode!

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Key Take-aways:

1. Establish Open Communication: Engage in active listening to understand your clients' needs, preferences, and hair goals. This makes educating our clients easier.

2. Provide Expert Advice: Offer professional guidance and recommendations based on your expertise and understanding of their hair type, texture, and lifestyle. Personalized recommendations, problem-solution, product experience, maintenance and longevity.

3. Respect Their Choices: Respect clients' decisions even if they decline your recommended products or services. Make note of your recommendation and let them know you'll revisit at another time.

4. Offer Alternatives: If a client declines a product or service, suggest alternative options that may better suit their needs or budget. Help through process of elimination.

5. Personalize the Experience: Tailor your recommendations and interactions to each client's unique personality and preferences: smell, feel, hold, upkeep, application.

6. Maintain Consistency: Focus on consistent high-quality services, this builds trust over time through repeat interactions.

7. Address Concerns Proactively: Anticipate potential concerns and address them before they arise. Explain how product diversion or gray marketed items work.

8. Embrace Education: Continuously educate yourself about the latest trends, techniques, and products you carry. Start out with 3 hero products and keep adding on.

9. Demonstrate Transparency: Be transparent about product ingredients, answering clients' questions honestly and providing clear support for your recommendations. Heat protectant.

10. Follow up with your recommendation after the appointment.

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In the service industry, negative client interactions are an inevitable reality. However, with the right approach, you can transform these challenging situations into opportunities for growth, professionalism, and client retention. Join us as we delve into the art of handling negative clients, equipping you with strategies to effectively manage difficult situations, maintain your composure, and protect your business reputation.

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Key Take-Aways:

1. Know yourself: What feels right for you.

2. Pause. Breathe. Speak. Listen. Repeat.

3. It's better to be kind than to be right. Perception is reality.

4. Stay calm to maintain your exposure, this is not the time to match energy.

5. Actively listen, this sends the message that you're validating their feelings.

6. Avoid any kind of defensiveness, so you don't add to a wall of separation.

7. Seek solutions. Find actionable steps to begin difusing.

8. Hearing and listening are 2 different things.

9. What people typically need are to feel seen & heard, feel understood, and to feel like you care enough to make it right.

10. Try your best to not take things personally. Don't mistake arrogance for insecurity.

11. The words we use are huge: Use their name, repeat what you understand, apologize or recognize, ask what you can do to make it right.

12. Some people are just more negative than others. What can we do to not feel energy into it and turn it into a positive?

13. Write it out if needed, bring in a 3rd party.

14. Worse case scenario, be okay with offering their money back, and take it as a learning lesson.

14. If it becomes abusive, or compromises your mental health, respectfully uninvite.

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In the dynamic and competitive world of the beauty industry, networking is not just a buzzword – it's a lifeline for success. Join us as we explore ways to effectively network, guiding you through strategies to establish meaningful connections, build a strong professional reputation, and propel your career. Whether you're a seasoned professional, or just starting your journey in the beauty industry, this episode is packed with actionable insights to help you.

Key Take-aways:

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Key Take-aways:

1. Check in with yourself and make sure you show up as you are so you can align with the right people.

2. Events and award shows are made for chances to connect and network, however classes are the easiest way to interact in a more intimate setting.

3. Put the phone away, it sends the message that you're busy.

4. DM others who will be attending beforehand to get to know one another before you get there.

5. Get there early, it's easier to connect before it gets busy.

6. Join forums or groups on social media to interact, ask questions, and connect with others in the community.

7. Ask open ended questions that prompt a little more interaction.

8. Try collaborating with others, start with others in your own area or community.

9. Attend smaller gatherings or retreats, where you're learning a skillset together.

10. Start with hosting a community social event in your space.

11. Offer to assist or work on photo shoots to create with others and get to know them.

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In the world of business as a beauty professional, success hinges on your ability to set clear, actionable goals and consistently execute your plans. Join us as we delve into the art of goal setting and achievement, empowering you to transform your aspirations into less overwhelming steps. Business advisor, Ambrosia Carey and Successful Stylist Academy lead coach, Drea Lecher will guide you through the process of defining your goals, crafting effective strategies, and overcoming obstacles that may stand in your path. Whether you're a seasoned beauty professional or just starting your entrepreneurial journey, this podcast will equip you with the tools, mindset, and motivation to achieve your next steps.

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Key Take-aways:

1. Write out something you want to achieve and why is it so important to you?

2. Review your goal on a monthly basis. Then celebrate when you achieve that goal.

3. Make sure your long-term goals are SMART goals, anywhere between 3, 6, and 12 months.

4. Use exact clarity to set achievable goals, start with brainstorming first, then position the WHY around it.

5. Don't focus on too much at once. Start out with setting 3 goals per week.

6. Have an accountability partner or join our Group Coaching.

7. Brain dump and brain storm, without organizing, let the thoughts out and then organize later.

8. Try recording your thoughts when they enter your mind instead of writing down.

9. Remove your distractions that can overwhelm you from getting something done.

10. Mentorship helps significantly in achieving larger goals as it helps you with being consistent and persistent within a productive habit.

11. We cannot be hard on ourselves if we haven't practiced the discipline. Be kind to yourself, practice self compassion, and set yourself up for success by first practicing discipline.

12. Revisit your goal as well to make sure you don't want to modify or change you goal as the vision can change.

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Discover the power of self-belief and overcome self-doubt as a beauty professional with these practical strategies and expert tips. Learn how to silence your inner critic and unleash your true potential behind the chair and beyond with our Successful Stylist Academy community. Subscribe for a new episode every Tuesday and leave us a review to share your experience or even a topic you'd like to see us cover more of in the future!

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Key Takeaways:

1. Self Compassion: Write down your self-doubting thoughts, then counter them with compassionate and understanding responses.

2. Identify the root of the cause.

3. Reprogram negative self talk. Respond immediately with a positive affirmation.

4. Be specific with your goals & set smaller achievable goals.

5. Strengthen your educational foundation with a hands-on class.

6. Try going to something alone, which makes it easy to find new people to connect with.

7. Celebrate your achievements, especially the small ones which are a reminder that you finished what you started.

8. Seek support & positive influence. Who you surround yourself by makes a big inspect on the way we view ourselves.

9. Overwhelm & comparison are 2 big factors that contribute to self doubt. Remind yourself that everyone has their own strengths & weaknesses.

10. Practice compassion for yourself and others.

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In this episode, we'll discuss 8 proven strategies to increase revenue as a beauty professional. If you're ready to start making more money as a beauty professional, tune in to this episode! Subscribe and leave a review to let us know what you think of this episode, and if you have any suggestions, feel free to reach out to us on Instagram!

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Key Takeaways:

1. Affiliate partnerships to earn extra income through your social links, landing page, and even QR code for your clients to use.

2. 66% of consumers are willing to pay more for a product or service that is part of a partnership.

3. Cross promotions and partnerships are a great way to target the audience you're looking for.

4. Partner with business who can compliment what you offer such as a photographer, local events companies, or a makeup artist in your area and creat a package offering.

5. Organize a giveaway which increases engagement and helps others discover your business

6. Partner for a workshop collaboration to host in your space; sell tickets for a specific event, time of year, or niche topic.

7. Offer bundles whether it's a service that you want to grow or retail items that aren't moving off the shelf.

8. Sell tickets to a client event. Have them bring a basket of their own tools & show them how to use what they have.

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Ever found yourself stuck in a hairstyling rut, battling boredom behind the chair? We totally get it! Join today's episode, 'How to Deal with Boredom in Your Hairstyling Career.' We're diving deep into relatable struggles and sharing real, friend-to-friend advice. Discover fun hacks, inspiring stories, and practical solutions to bring the excitement back to your hairstyling journey. Let's beat that boredom together and rediscover our passion for the craft.

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Key Take-aways:

1. Return to a place of simplicity.

2. Sometimes its easy to get caught in the chaos, which can feel similar to boredom.

3. Add onto your collection with small changes or a different tool and create a new name for it.

4. Create a formula recipe book with your hair besties or team.

5. Book a model day and do something new or try creating your very own look-book.

6. Collaborate with others to create a collection or looks together.

7. Theme some days, like Boho on Tuesdays or braids on Thursdays.

8. Sign up for a class, and put yourself outside of your comfort zone.

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Are you looking for ways to boost your salon business? In this episode, we Ambrosia Carey shares 10 easy marketing strategies that you can implement today. From creating a strong online presence to best sustainable practices, we've got you covered. Whether you're a small business owner or thinking of expanding into ownership, these strategies will help you reach new clients and grow your existing business behind the chair.

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Key Take-aways:

1. Create a Google My Business Profile to establish authority for SEO.

2. Claim your listing on Yelp. The more online directories you're listed on, the better sources of traffic to your website & health of future business.

3. Make sure your social media accounts are up to date. Facebook groups has been on the rise again lately.

4. Take the overwhelm out with a video or photo created for your ideal target market.

5. Respond to comments or questions on your social media pages with either a CTA or personalized engagement.

6. Offer a refferal program to existing clients, which builds a longer lasting, deeper relationship with your existing clients.

7. Run a contest or giveaway on your social media, and offer to clients inside the salon as well to source traffic and include as well.

8. Partner with another local business to cross promote.

9. Ask your clients for a review on your website, Google My Business is both public and increases your SEO.

10. Draft an email to your clients giving updates or sharing promotions. Then notify on social media in case others want to sign up for your future newsletters.

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As a beauty professional, if you knew then what you knew now, would you do anything differently? We talk about some of our biggest learning curves, what we talk about today during coaching sessions, and small actions that make big impact toward having a long & happy career as a hairstylist. Follow along and leave us a review if this conversation speaks to you!

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Here's the free download Critiquing Yourself Q&A

Key Take-Aways:

1. Interview and visit as many salons as possible before committing.

2. You can't be good at everything.

3. Practice communication skills as you're learning the technical.

4. Work on retention rate as you're attracting new clients.

5. Get your signature consultation & work on your brand to market to your perfect clientele.

6. Seek a mentor early on: some of the mastery, the learning curve is your mentor.

7. Focus on your brand and how to market to continue growing, not get bored, and keep your passion alive.

8. It's okay to rest.

9. Record yourself to practice, critique, and get better

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If you prefer visual, we are now on YouTube!