
Sign up to save your podcasts
Or


“Make better. Buy better. Wear it longer.” Lots of fashion brands are including claims like this in their adverts and one item of clothing that’s really getting the stamp of supposed “sustainability” is jeans.
Maddie has asked Greg to look into what “sustainability” actually means when it comes to denim. Is it a term that marks genuine eco-impact, or is it more marketing BS?
Greg speaks to an organisation that rates clothing brands’ sustainability credentials and visits Manchester Metropolitan University to hear the results of their ‘rub test’.
Send us your suggestions to [email protected] or send it to Greg direct on Twitter and Instagram where he’s @gregfoot
PRESENTER: GREG FOOT
By BBC Radio 44.6
8787 ratings
“Make better. Buy better. Wear it longer.” Lots of fashion brands are including claims like this in their adverts and one item of clothing that’s really getting the stamp of supposed “sustainability” is jeans.
Maddie has asked Greg to look into what “sustainability” actually means when it comes to denim. Is it a term that marks genuine eco-impact, or is it more marketing BS?
Greg speaks to an organisation that rates clothing brands’ sustainability credentials and visits Manchester Metropolitan University to hear the results of their ‘rub test’.
Send us your suggestions to [email protected] or send it to Greg direct on Twitter and Instagram where he’s @gregfoot
PRESENTER: GREG FOOT

7,724 Listeners

881 Listeners

1,055 Listeners

40 Listeners

5,527 Listeners

1,793 Listeners

1,824 Listeners

1,083 Listeners

2,111 Listeners

1,961 Listeners

2,052 Listeners

268 Listeners

409 Listeners

98 Listeners

765 Listeners

237 Listeners

62 Listeners

477 Listeners

3,218 Listeners

1,059 Listeners

763 Listeners

1,035 Listeners

200 Listeners

112 Listeners

4 Listeners