The guys answer your questions about getting leads, charging for gas prices, giving hard cash discounts, business line of credit, helpful software for contractors, respectfully turning away low-paying jobs, getting subcontractors excited to work for you in the busy season, etc.

 

In this episode, we talk about…  

Question 1: What's the best way to get leads if you're just starting your remodeling business? 

• Check out Marketing Boot Camp - it's a series of videos on situations like this (Marketing Boot Camp: https://thecontractorfight.com/marketing-boot-camp/) 
• Reach out to people who cross paths with your ideal client, get to know them, and let them know what you're up to
• Be obsessed with building your brand 

 

Question2: I am still working for another employer until my business picks up. I want to have a website built soon, but I have no pictures of my own work since most belong to the boss. What should I do?

• Do not steal anyone's pictures
• Purchase some pictures from legal sites and swap those out when you build your own portfolio

 

Question 3: With these insane gas prices, should we charge for travel, and if so, how and when?

• Raise your prices
• The gas prices and inflation are not your problems— they're the customers' problem
• People who make money will not care about inflation when it comes to buying the thing they want 

 

Question4: What should subcontractor pre-qualification include?

• Look at some of their work
• Give them a skill test

 

Question 5: What advice would you give to someone trying to break into a new market and lure customers away from old contacts?

• Build your brand — when you build your brand and are visible, it is easy to steal clients
• Honor the promises that you make to people
• Answer your phone, and provide an amazing experience

 

Resources: 

Submit your questions to [email protected] with the subject “Podcast” and Tom and Dan will try to answer them on an upcoming show.

 

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