Auto Collabs

Teaching Automotive to 18-Year-Olds with Elgie Bright


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Meet a guiding force shaping the next generation of auto industry leaders.

Elgie Bright is the charismatic Department Chair of the Automotive Marketing and Management Program at Northwood University. His approach to teaching not only covers the technicalities of the automotive world but also emphasizes the human element - the core of the industry. Elgie's unique perspective offers valuable insights into how the next generation of automotive leaders is being nurtured.

Elgie discusses the balance in Northwood University's student demographics, with an equal mix of dealership legacies and fresh entrants, reflecting the evolving landscape of the automotive industry. He highlights how the university's programs, including their innovative camps for 14-18-year-olds, offer a gateway to diverse career paths within the automotive sector, from traditional dealership roles to exciting positions in startups and tech-focused companies. Moreover, Elgie shares exciting news about Northwood's master's program, emphasizing organizational leadership within the automotive context - a skill crucial for the success of future industry leaders.


Timestamped Takeaways:

  • 0:00: Michael Cirillo, Kyle Mountsier and Paul J Daly discuss the unexpected connections between music, late-night food, and automotive insights.
  • 2:20: Elgie Bright shares his transition from General Motors to academia, emphasizing the impact of hands-on experience in shaping educational approaches.
  • 4:05: The discussion pivots to the challenges and rewards of teaching 18-year-olds, exploring the blend of theoretical knowledge and practical application in automotive education.
  • 7:38: Bright delves into the balance of Northwood's business curriculum with its specialized automotive track, offering a unique blend of general business acumen and industry-specific knowledge.
  • 11:45: The introduction of Northwood's master's program in organizational leadership with an automotive focus, underscoring the importance of holistic business education in the industry.
  • 15:08: A personal touch – Elgie Bright's passion for jazz and the saxophone.
  • 19:33: Kyle Mountsier reflects on the significance of Bright's journey and his commitment to nurturing the next generation of automotive professionals.


Elgie Bright is the Department Chair of the Automotive Marketing and Management Program at Northwood University.


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