Startup Europe — The Sifted Podcast

The 101 of angel investing with Jenny Tooth


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To kick off 2025, we're talking "business angels": the people who take big bets investing their personal wealth into startups at their earliest stages, and without whom most companies would never get off the ground.

So, how do you actually become an angel investor? How much money do you need to commit? How many investments should you be making? And how can the UK and Europe lay the groundwork for a more representative next generation of investors?

Amy poses these questions to Jenny Tooth, a veteran angel who's also executive chair of the UK Business Angels Association, representing over 15k investors nationwide. Jenny shares insights from her work on Innovate UK’s emerging tech steering board and her new initiative, WomenInvestEU, aimed at creating a more inclusive early-stage investment landscape.

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