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What’s up Rock Nation! Today we’re joined by Dom, aka Dom The DP, a longtime freelance cinematographer best known for shooting with NFL Films. Dom has captured 16 Super Bowls, worked across 20 NFL seasons, and recently won an Emmy for Netflix’s Quarterback. In this episode, we talk about what it takes to shoot football at the highest level, how NFL Films captures the story of a game in real time, the difference between regular season and Super Bowl assignments, why getting called back as a freelancer is about more than just being talented, the transition from film to digital, the shot that still haunts him, and what young sports filmmakers need to know if they want to break into the industry.

Check out Dom here:
https://www.instagram.com/domthedp/

00:00 – Intro
01:01 – One-Handed Crack
01:54 – Shooting 16 Super Bowls
03:24 – How Super Bowl Camera Assignments Work
04:22 – Shooting Regular Season vs Super Bowl
05:34 – Sync Sound, Frame Rates, and NFL Films Coverage
06:32 – How to Shoot Better Football
08:54 – Dom’s First 10 Years Shooting on Film
10:23 – The History of High-Speed Football Shots
11:23 – The Lens Setup NFL Films Uses
12:36 – What a Weasel Camera Operator Does
13:19 – Finding the Best Backlight in a Stadium
14:35 – What Dom Would Tell a First-Time Shooter
15:46 – Why You Have to Love Football to Shoot It Well
17:56 – How Producer Notes Shape Coverage
20:06 – Inside the NFL Films Archive
21:32 – Where to Stand During Live Game Action
23:50 – Working Your Way Up at NFL Films
25:39 – Why Mic’d Up Moments Matter So Much
27:08 – Dom’s Go-To Football Lens
29:11 – Dom’s Favorite Gameplay and Mic’d Up Moments
32:21 – Shooting Film vs Shooting Digital
34:04 – How Much Time You Got on One Roll of Film
38:23 – The Shot That Still Haunts Dom
38:54 – The Minneapolis Miracle
42:28 – Learning From Missed Shots
44:17 – Getting Called Back as a Freelancer
45:42 – Why Being Likeable Matters in This Industry
47:49 – Dom’s Full-Time Jobs Before Freelancing
51:42 – Winning an Emmy for Netflix’s Quarterback
52:05 – Shooting Netflix Receiver and Quarterback
56:12 – Sports Cinematography Advice Dom Disagrees With
59:36 – Dom’s NFL Films Internship
1:02:28 – Advice for Young Sports Filmmakers
1:05:49 – Balancing Freelance Work, Family, and Travel
1:10:15 – NFL International Games
1:12:24 – Traveling Internationally With Camera Gear
1:14:51 – Shooting YouTube Content on an Alexa 35
1:15:37 – Wrapping the Episode With Dom

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What’s up Rock Nation! Today we’re joined by Zachary Guy, cinematographer, filmmaker, and YouTuber whose work has taken him from studying aerospace engineering to shooting high level commercial campaigns for brands like Aquafina, American Express, Google, and more. In this episode, we get into how Zach made the jump from engineering to filmmaking, the real difference between a videographer and a cinematographer, why pre-production is what separates a nice looking video from a real campaign, how to communicate and lead on bigger sets, how to get hired when you do not have connections yet, why spec work is still one of the best ways to open doors, how much Zach invested into his New Balance spec, what it was like shooting an Aquafina spot in Morocco, the lighting and blocking decisions behind the campaign, how to think about product lighting, match cuts, working with your significant other, why Zach has not built a traditional production company, the hardest part about being a full-time creative, and why teaching other filmmakers has become such an important part of his career.

Check out Zachary here:
https://www.instagram.com/zacharyjguy/

00:00 – Intro
00:55 – Free Sales Call Guide
01:05 – One-Handed Crack
01:54 – From Aerospace Engineering to Filmmaking
05:50 – How Zach’s Family Reacted to His Career Change
07:58 – The Full Circle Aerospace Moment
08:56 – Videographer vs Cinematographer
10:10 – Zach’s Pre-Production Process
13:24 – Technical Skill vs Leadership on Set
16:22 – Learning How to Work With Bigger Crews
19:39 – How to Get on Set Without Connections
22:05 – Why Spec Work Opens Doors
24:55 – How Much Zach Invested Into His New Balance Spec
27:13 – Shooting Aquafina in Morocco
29:21 – Renting Gear in Another Country
30:28 – Local Shoots vs International Productions
33:10 – Why the Shoot Happened in Morocco
33:56 – Aquafina Spot Breakdown
34:46 – Breaking Down the Wide Shot
36:33 – Shooting at 1:00 in the Morning
38:03 – How Long the Wide Shot Took
38:54 – The Cafe Scene Breakdown
42:35 – Why Zach Starts With the Wide Shot
43:28 – How Lighting Changes When You Push In
45:38 – Why T-Stop Matters
47:35 – Breaking Down the Library Scene
51:19 – How Zach Thinks About Match Cuts
53:14 – How to Light Product Shots
56:38 – Leaving Space for Text and Brand Graphics
57:33 – Five Pieces of Gear Zach Can’t Live Without
59:59 – Shooting an Airbnb Spec in the Dolomites
1:04:31 – Working With Your Significant Other
1:06:17 – Why Zach Isn’t Building a Traditional Production Company
1:08:49 – The Hardest Part About Being a Full-Time Creative
1:09:56 – Why Zach Loves Teaching Filmmakers
1:13:12 – Filmmaking Advice Zach Disagrees With
1:15:33 – Wrapping the Episode With Zach
1:15:45 – Afterparty

If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.

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What’s up Rock Nation! Today we’re joined by Danny Gevirtz, filmmaker, director, and YouTuber whose work has taken him from one-man-band creator to releasing his first feature film. In this episode, we get into what actually happens after you finish a massive creative project, why your identity can get wrapped up in the work you make, the biggest lesson Danny learned from making his first movie, how to build a career in sports and documentary-style filmmaking, why being reliable and easy to work with gets you rehired, how to earn trust with bigger brands while still working with lean crews, why making your own proof of concept is often the thing that opens the next door, how to pull real emotion out of talent, why cringe is part of the process, Danny’s thoughts on AI in filmmaking, and why the best investment you can make is still betting on yourself and going out to make the thing.

Check out Danny here:
https://www.instagram.com/dannygevirtz/ 

00:00 – Intro
01:08 – One-Handed Crack
02:09 – Life After Finishing His First Feature Film
03:59 – How Long It Took Danny to Make the Movie
04:27 – The Identity Shift After a Massive Creative Project
08:16 – What Danny Learned From Making His First Movie
09:07 – The Biggest Mistake Danny Made on the Film
11:27 – Beehiiv Sponsor
12:15 – Why Danny Niches Into Sports
14:49 – How Sports Helped Danny Tell Better Stories
21:00 – Danny’s Path Into Filmmaking
24:47 – Doubling Down in 2020
27:12 – How to Get Hired by Bigger Production Companies
30:17 – Why Being Reliable Gets You Rehired
30:58 – Why Proof of Concept Matters
34:49 – How Danny Shoots Docu-Style Scenes
37:37 – Danny’s Rule for Leading a Set
41:00 – How to Pull Emotional Moments Out of Talent
46:04 – Building Trust With Bigger Brands
50:05 – Actors Directing Themselves
52:16 – Giving Feedback Without Making Talent Hate You
57:49 – Why Cringe Can Be a Bridge
1:00:25 – When Your Talent Hasn’t Caught Up to Your Taste
1:03:41 – The Short Doc Danny Still Wants to Make
1:06:09 – How to Get a Documentary Funded
1:11:48 – Danny’s Thoughts on AI
1:15:58 – How YouTube Filmmaking Has Changed
1:22:06 – Why Creative Careers Can Still Humble You
1:23:22 – The Hard Part About Running a Creative Business
1:26:53 – Building a Sustainable Creative Career
1:31:49 – Wrapping the Episode With Danny
1:32:08 – Afterparty

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What’s up Rock Nation! Today we’re joined by Lanre, a tour videographer turned music content agency owner who’s worked with and toured alongside some of the biggest DJs in the world, including Fisher, John Summit, Disco Lines, Adriatique, and more. In this episode, we get into what it actually takes to build a career as a creative in the music industry, why being talented is only a small part of the job, how Lanre went from grinding on tour as a solo photo/video creator to building Made Media, what artists really look for when hiring creators, how to earn trust in high-pressure environments, why energy and personality matter so much when you’re on the road, how to price concert work and multi-cam content, what it takes to shoot massive moments like Coachella, how to vet and hire other creatives, why positioning yourself in one niche can help you charge more, and the real playbook for turning live music content into a sustainable creative business.

Check out Lanre here:
https://www.instagram.com/lanreako/

0:00 - Intro
1:10 - One Handed Crack
1:43 - Building a Music Content Agency
4:09 - The Craziest Travel Schedule on Tour
5:18 - How to Turn Around Content Fast
6:33 - Why Multi-Cam Edits Took Over Music Content
8:04 - Fisher vs. John Summit: What Changed
11:53 - Artlist
12:23 - Learning Your Role on a Bigger Team
12:57 - How Concert Videographers Should Price Their Work
16:10 - Why Artists Pay More for Trust
18:27 - How Personal Content Helped Lanre’s Career
21:27 - Bringing Creative Ideas to Artists
24:31 - Building a Company While Still Freelancing
28:51 - Hiring Creators Better Than You
29:31 - What Artists Really Look for in Creators
31:32 - Protecting Your Reputation When Hiring
33:21 - How to Vet Creators for Big Opportunities
35:59 - How Multi-Cam Shoots Actually Work
39:11 - Why Positioning in Music Matters
42:20 - Shooting Coachella for Multiple Artists
46:40 - Building the Right Team for Fast Turnarounds
48:33 - What Artists Pay for Multi-Cam Content
51:58 - Concert Day Rates Explained
54:40 - Why Agencies Can Charge More Than Solo Creators
58:19 - The Hardest Part of Going From Solo Shooter to Agency Owner
1:04:21 - Learning How to Lead a Creative Team
1:05:40 - Why Phone Content Works So Well
1:11:03 - Why Gear Is No Longer an Excuse
1:15:52 - How to Get Opportunities Without a Media Pass
1:17:14 - Luck Meets Preparation
1:19:06 - What Lanre Would Tell His Younger Self
1:22:53 - Lanre’s Favorite Moment He’s Captured
1:26:58 - Afterparty

If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.

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What’s up Rock Nation! Today we’re joined by Evan Tanaka, director, DP, and founder of Naka Studios, a production company working with brands like Panda Express, Google, Marvel, Bud Light, and more. In this episode, we get into what actually separates the videographers who level up from the ones who stay stuck, why relationships and trust matter more than gear or talent, how Evan went from one-man-band creator to running a studio with bigger crews and bigger productions, the unspoken rules of working with brands and agencies, how to build trust before you ever step on set, when to speak up creatively versus when to bite your tongue, why renegotiating your rate during a shoot can ruin a relationship, how social media became one of the best investments in his business, and the real playbook for turning small opportunities into long-term brand relationships.

Check out Evan here:
https://www.instagram.com/evan_naka/

00:00 – Intro
01:08 – One-Handed Crack
02:00 – Welcome Evan Tanaka
02:15 – Going From One-Man Band to Bigger Productions
04:43 – How to Build Trust With Clients
06:08 – Building Trust Before You Get on Set
07:20 – Adding Creative Ideas Without Overstepping
09:00 – When to Speak Up vs. Bite Your Tongue
11:53 – Beehiiv Sponsor
12:54 – How Evan Built His Relationship With Panda Express
18:30 – How to Light Food and Beverage
21:56 – Positioning Yourself Around a Specific Niche
24:38 – What Evan Learned From Bigger Commercial Sets
26:15 – Building a Team You Can Trust
28:56 – How Crew Members Can Get Hired by Production Companies
29:46 – Why Making People’s Lives Easier Gets You Rehired
32:18 – Why Renegotiating Rates During a Shoot Is a Bad Move
33:21 – What Evan Learned From Getting an MBA
36:48 – Why Social Media Was Evan’s Best Business Investment
38:47 – Building Margins and Actually Making Money
41:26 – How to Add Value Without Overcomplicating the Budget
43:19 – Giving Brands More Content Without More Work
45:43 – Shooting 16:9 vs. Vertical for Social
48:12 – Gear Investments That Were Worth It
50:25 – Why the FX6 Wasn’t Evan’s Best Investment
52:00 – Why Evan’s Studio Was One of His Best Investments
53:56 – Thinking About the Next 10 Years of Your Career
55:12 – Growing Into a Bigger “Fishbowl”
56:40 – How AI Could Impact Food and Product Production
58:58 – Which Creative Niches Are Safe From AI
1:01:47 – How AI Could Change Location-Based Shoots
1:03:15 – Why Real Photography Still Matters
1:06:46 – How Licensing Works With Bigger Brands
1:09:32 – When to Get an Agent or Manager
1:11:35 – Why Evan Doesn’t Do Outbound Anymore
1:12:01 – The Right Way to Build Relationships
1:14:36 – Why “Can I Pick Your Brain?” Usually Doesn’t Work
1:17:39 – The Shoot That Made Evan Realize He Had Leveled Up
1:19:47 – Going From Shooter to Director
1:20:08 – Why You Need to Build the Body of Work for the Role You Want
1:21:56 – Stop Taking Jobs for the Role You Don’t Want
1:22:59 – Wrapping the Episode With Evan

If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.

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What's up Rock Nation! Today we're joined by Giancarlo Stigliano, a cinematographer and DP who has shot major commercial campaigns, built one of the most thoughtful filmmaking channels on YouTube, and become known for showing the side of cinematography most people never see. In this episode, we get into why being a great DP is only 30% technical, what most videographers are missing when trying to level up into bigger commercial work, the Puma shoot that became his “welcome to the NBA” moment, why buying expensive gear is not always the move, how to think through lighting, contrast, and problem solving on set, and what it actually takes to go from local clients to working on bigger productions with real crews, real pressure, and real stakes.

Check out Giancarlo here:
https://www.instagram.com/carlostigs/

Timestamps:
00:00 – Intro
01:02 – Free Sales Call Guide
01:13 – Why Being a DP Is Only 30% Technical
03:32 – The Set That Changed Carlo’s Perspective
06:10 – Imposter Syndrome on Bigger Productions
08:32 – Carlo’s “Get on Base” Moment with Puma
10:55 – Riverside Sponsor
11:56 – How Videographers Can Level Up Into Bigger Commercial Work
18:12 – Buying a Cinema Camera and Becoming an Owner-Operator
21:10 – Moving Beyond Local Retainer Clients
26:36 – Learning to Plan Instead of Just Capture
28:44 – What Makes a DP Hireable
31:09 – Shooting a Feature Film After Interning for Danny
34:57 – Lessons Carlo Took From His First Feature
36:38 – What a DP Thinks About First on Set
40:12 – Managing Time Pressure on Set
40:50 – Working With Different Director Personalities
45:17 – Technical Lessons That Changed Carlo’s Cinematography
48:33 – Why You Shouldn’t Always Shoot Wide Open
50:55 – How YouTube Has Helped Carlo’s Career
57:57 – Building a Real Connection With Your Audience
1:00:39 – Carlo’s Lighting Process Before a Scene
1:03:30 – Contrast Ratios Explained Simply
1:05:01 – Problem Solving on Set as a DP
1:09:57 – How Carlo Fixed a Difficult Window Lighting Scene
1:12:03 – Taking Creative and Career Risks
1:15:31 – Burnout, Slow Seasons, and Freelance Pressure
1:20:44 – Fitness, Lawn Care, and Hobbies Outside Work
1:28:48 – Wrapping the Episode with Carlo
1:29:17 – Post-Pod Debrief

If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.

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What's up Rock Nation! Today we're diving into the phenomenon of Erewhon, the ultimate health food store where even a single Japanese strawberry can cost $19. We explore how this luxury grocery store in Los Angeles has cultivated a massive following, despite its notoriously high prices, becoming a staple for rich people and a symbol of celebrity lifestyles. Discover the business stories behind its success and why people consistently line up outside its ten locations every morning.

Timestamps:
00:00 - Intro
00:30 - How Erewhon built a cult around expensive lettuce
02:22 - The third space play
04:21 - The membership upsell at checkout
07:17 - The Bieber smoothie economics
10:34 - Artlist $100K AI challenge
11:41 - The earned media flywheel you can't buy
18:24 - Merch, hoodies, and the loyalty test
20:24 - Multi-million dollar ideas for Erewhon
26:12 - Founder-led content and capsule collabs
32:25 - Our biggest takeaways
33:01 - Insane driver
35:38 - DCA relaunch, Chicago, and a Miami bachelor
37:00 - Nike Swim campaign
39:09 - First concert gig
42:05 - New dog
42:50 - The pod is going back to Creator Land
45:30 - Brayden's embarrassing
48:19 - Chuck Sperry shoot
54:14 - We're so back

If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.

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What's up Rock Nation! Today we're joined by Taki Moore, the coach of coaches. With 20 years in the game, he's built one of the most respected coaching programs in the world and helped create more seven figure coaches than arguably anyone else doing it. In this episode, we get into why he hopes he never goes viral, why most coaches are accidentally building jobs they hate, the five part offer framework that lets him change the wrapping every month without changing the product, cutting his team from 36 to 8 by leaning back into marketing instead of management, and how to turn your knowledge and expertise into a seven figure online business.

Check out Taki here:
https://www.instagram.com/takimoore/

Timestamps
00:00 - Intro
00:00:57 - Why Information Became a Commodity
00:02:25 - You're Paying for Speed, Not Information
00:02:58 - How Coaches Should Generate Leads in 2026
00:04:00 - Coaching Is the Accelerant
00:04:56 - The Mistake of Teaching Everything You Know
00:06:32 - When Taki Went Pro With Content
00:08:33 - Why He Doesn't Want a Media Army
00:09:24 - Caleb Ralston and Doing It Your Way
00:12:11 - Why He Hopes He Never Goes Viral
00:13:09 - Entertainment Creators vs. Education Creators
00:13:33 - Why He Deleted YouTube Studio
00:14:15 - Beehiiv Ad Read
00:15:07 - Burnout at 204 Episodes
00:16:43 - $30K Sale 30 Minutes After His First Upload
00:17:51 - Treat Your Business Like a Lab
00:18:55 - Why He Switched From Free Webinars to Paid Workshops
00:21:10 - 5% Qualified to 55% Just by Charging for the Ticket
00:22:37 - The Free vs. Paid Workshop Test
00:23:18 - The Missing Piece Between Leads and Clients
00:24:38 - Same Product, Different Wrapping
00:26:22 - The Offer Seesaw
00:29:00 - Why Email Beats Every Other Channel You Own
00:31:21 - The Ghostwritten Email That Made Him Cringe
00:32:35 - The Two Things That Make Content Land
00:34:06 - The Japanese Toilet Story
00:37:24 - The Jell-O Mold Theory of Content
00:38:43 - The $8K Handstand Coach and the Lottery Niche
00:40:17 - The Brick Method
00:42:43 - Contrarian, Not Controversial
00:47:19 - Do Shit and Live the Dope Life
00:49:08 - Boring Businesses vs. Sexy Brands
00:51:32 - Practitioners vs. Talkers
00:52:29 - The Offer Diamond
00:54:42 - The Weekly Billing Trick
00:55:27 - Real Scarcity Is a Marketing Tool
00:56:13 - Workshop or Sales Call: Which One Fits You
00:59:24 - Everything Works. Pick What Fits.
01:00:30 - Building Your Business Like a Jigsaw Puzzle
01:03:25 - The ABC Doc: Avatar, Business, Character
01:05:38 - Why Recurring Revenue Saved His Business
01:06:39 - End, Extend, Ascend
01:08:14 - The Dope Squad and the Birth of Boardroom
01:14:23 - The Kid Cudi Theory of Onboarding
01:15:50 - Believe, Belong, Breakthrough
01:19:31 - Magic Trick First, History Second
01:22:17 - The $500 Tomahawk in Minnesota
01:24:48 - The $55K a Night Bachelor Trip
01:26:52 - Coaches Keep Building Jobs They Hate
01:28:19 - How It Feels Beats How It Looks
01:30:39 - $27K in a Year, Then $30K in an Hour
01:31:36 - Outsource the Laundry, Outsource the Hate
01:35:00 - From 36 Employees to 8 by Leaning Back Into Marketing
01:36:12 - Admit What You Hate
01:37:30 - Yellow Pages and the Workshop That Almost Killed Him
01:40:44 - Why He Doesn't Lead With Testimonials
01:42:34 - The Drawing Habit That Built His Brand
01:44:12 - Advice for the 5K to 10K Coach
01:47:18 - $200 From a Mate and a Pregnancy Announcement
01:48:33 - You Need a Deadline Baby
01:50:03 - Mark's Five Minute Coaching Masterclass
01:51:25 - The Shirt Off Body Fat Goal

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Coachella just pulled off one of the biggest business plays of the year, and we had to break it down. In this episode, we get into how Justin Bieber’s headline set, record merch sales, brand activations, and overall media frenzy turned the festival into an absolute machine. More importantly, we talk about what creators, brands, and business owners can actually learn from it when it comes to attention, hype, world building, and capitalizing on cultural moments.

Timestamps: 0:00 - Intro
0:31 - Recovering from Bieber fever
1:05 - Coachella inflation: $375 in 2013 vs. $625 GA now
1:49 - Why GA is not worth it anymore
2:24 - The security line chaos before Bieber day
3:25 - Bieber breaks Coachella records
4:15 - Skylark merch does $15M across both weekends
5:19 - Why Bieber could pull this off (5 years off the stage)
6:47 - Merch as world building: the Skylark activation
9:16 - Gap and Central Cee: the unlabeled collab play
11:26 - Artlist AI Studio ad read
12:27 - Why artists only play Coachella once
13:38 - The quadruple squeeze: album, tour, merch, Netflix doc
15:02 - Repurposing one performance into endless content
15:32 - 234 posts: Coachella left reach on the table
17:15 - The missing iPhone-in-the-crowd content
18:22 - Showcase the fans, not just the performers
20:13 - Why aren't they posting the hits
22:30 - The "dead crowd" narrative is overblown
23:08 - Coachella's biggest social miss
24:07 - Why 6 days of business means you squeeze harder
25:05 - Sales framework: catch people at peak emotion
25:58 - The YouTube integration was a paid play
26:55 - Mixed reviews on the Bieber set
28:49 - The nostalgia play every brand should steal
29:13 - Coachella's business model breakdown
30:02 - Brand sponsorships and the cost of activating
31:19 - Performing at Coachella as a resume stamp
31:40 - Gap's comeback moment
33:06 - Spider intermission
34:17 - 12.5% of revenue from brands (Lakers comparison)
36:01 - The $60K Coachella table story
37:16 - The offer stack: GA, VIP, Sahara, luxury camping
38:44 - Selling next year's tickets with no lineup announced
40:26 - Who else could headline like Bieber
41:18 - The 2012 bet on two weekends
42:44 - Haggling Uber drivers outside the festival
45:23 - The bedbug situation at World Mark Indio
48:18 - Going full Karen for a full refund
49:37 - Wrapping the business of Coachella
51:02 - Kostas retires from Coachella
52:09 - Filming a rocket launch in the Mojave
53:46 - Tim Cook stepping down at Apple
55:41 - Pod direction change: less guests, more solo
59:18 - Shifting focus back to photo/video creators
1:00:35 - Taking the pressure off growth
1:01:20 - Getting back to the roots of 505

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DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/

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https://the505podcast.beehiiv.com/

Nike turned a $3 million bet on a 21-year-old Michael Jordan into a $126 million first year. Then they did it again with Tiger, with LeBron, and built the most recognizable brand slogan on the planet. In this episode, we break down how Nike built a dynasty through athlete partnerships, storytelling, and bold bets and what went wrong when they stopped doing what made them great. Plus, we got to pitch our agency Blue Stripe at the Nike campus.

Timestamps:
0:00 - Intro
1:04 - The bet on Michael Jordan
2:32 - Air Jordan gets banned by the NBA (free marketing)
4:16 - What brands can learn: find the diamond in the rough
6:22 - Tiger Woods signs with Nike
8:11 - Why long-term partnerships beat one-off deals
9:28 - The LeBron James signing
11:56 - Nike won on story, not money
12:53 - Branding is all about pairing
16:07 - Just Do It and Phil Knight meets Wieden+Kennedy
17:08 - Wholesale partnerships and being everywhere
19:49 - Posting consistently vs. posting every day
22:32 - The fall begins: new CEO John Donahue
23:10 - The direct-to-consumer pivot
33:49 - Competition fills the vacuum: Hoka and On Running
35:20 - The Kanye chapter
39:33 - Quality slips and feeling corporate
40:40 - 94% brand awareness but nobody's buying
44:31 - The comeback: Elliott Hill takes over
45:08 - Why you should promote internally
46:35 - Getting back to your North Star
47:17 - Nike returns to retail shelves
1:05:41 - Post Pod Debrief

If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.

DM US ON IG: (Our DM's are always open!)
Bfiggy: https://www.instagram.com/bfiggy/ 
Kostas: https://www.instagram.com/kostasg95/