The Duct Tape Marketing Podcast

The 7 Roles Every Small Business Owner Must Master (and How to Manage Them All)


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As a small business owner, you're constantly wearing different hats, from CEO to salesperson to project manager – but what's the secret to juggling it all without burning out? In this insightful episode, John explores the seven critical roles every entrepreneur needs to master, offering actionable advice for delegating, automating, and optimizing your business operations. His practical strategies will help marketing consultants, agency owners, and small business leaders shift from being trapped in day-to-day tasks to focusing on meaningful growth, ultimately creating a business that serves you rather than consuming you.

Today we discussed:

  • [00:00] Opening
  • [00:26] Juggling Multiple Roles
  • [04:38] The CEO Role
  • [05:37] The Sales Person Role
  • [07:09] The Strategist Role
  • [08:46] The Project Manager Role
  • [09:49] The Marketing Role
  • [12:59] The Client Manager Role
  • [13:56] The 4-Prong Approach

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The Duct Tape Marketing PodcastBy John Jantsch

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