Do you have a business bestie? Someone you can dive deep into business with, and share goals, wins, challenges, and dreams while supporting each other? In this episode, I'm joined by my biz bestie of 10+ years, Elizabeth Henson!

We explore the importance of having a business bestie and discuss how our friendship has fueled our business growth and expanded our reach! We also share tips for finding your own business bestie and nurturing strong relationships. 

In this episode, you'll even hear about the lessons I learned from investing $6K into building an entirely second business years ago and having it FLOP. Yep, we're going there LOL.

Download my Business Toolkit here:

https://angiemcpherson.com/toolkit

Connect with me on Instagram:

https://instagram.com/angiejanine

Connect with Elizabeth Henson:

www.elizabethhenson.co

https://www.instagram.com/elizabeth.henson/

Elizabeth’s 25 Conversation Starters

For full show notes and links from today’s episode, visit: https://angiemcpherson.com/11

In this episode, I'm excited to have the incredible Bernel Westbrook, a seasoned brand and web designer, podcast host, and the visionary behind Branded by Bernel, sharing her expertise!

With her vast experience working with creative entrepreneurs, Bernel shares valuable insights including the four main components of a successful brand strategy (including one that is often overlooked)!

Discover actionable strategies for elevating your brand at different business stages and gain clarity on the ideal timing for website rebranding. Tune in for the secrets to building a standout brand that captivates your audience!

Download my Business Toolkit here:
https://angiemcpherson.com/toolkit

Connect with me on Instagram:
https://instagram.com/angiejanine

Connect with Bernel Westbrook
https://brandedbybernel.com/
https://www.instagram.com/brandedbybernel/
Free Branding Guide
The Branded By Bernel Podcast

For full show notes and links from today’s episode, visit: https://angiemcpherson.com/10

Have you ever thought about taking the leap and relocating your business to a new area? In today's episode, my guest (and one of my closest friends), Amanda Hedgepeth, shares her journey of moving her photography business and her family of 5 to their dream town in the Outer Banks, North Carolina. And guess what? Her business is thriving!

She offers valuable tips for those contemplating moving their business, and we dive into ways to make your current town FEEL like your dream location!

I also share how our 30-day sabbatical in California last summer lit a fire within me, inspiring me to dream bigger and consider moving our family next year, after living in Virginia our entire lives!

Download my Business Toolkit here:
https://angiemcpherson.com/toolkit

Connect with me on Instagram:
https://instagram.com/angiejanine

Connect with Amanda Hedgepeth:

https://amandahedgepethphotography.com/ 

https://www.instagram.com/amandahedgepethobx

For full show notes and links from today’s episode, visit: https://angiemcpherson.com/09

In this episode, I'm joined by the incredible Jera Bean, a renowned social media educator and TikTok expert with over 1.5 million followers. She's trained top brands like Estee Lauder, Adobe, AT&T, and TikTok itself. Jera has mastered crafting engaging content that grabs attention and converts followers into loyal customers.

Consider this episode your personal masterclass in social media strategy, packed with actionable advice you can implement immediately! Plus, we play a fun game where Jera selects the best social media platforms for various types of small business owners and celebrities.

Download my Business Toolkit here:
https://angiemcpherson.com/toolkit

Connect with me on Instagram:
https://instagram.com/angiejanine

Connect with Jera Bean:
https://www.instagram.com/jera.bean
https://www.tiktok.com/@jera.bean
https://www.jerabean.com/

Jera's 10 Evergreen Video Content Ideas:
https://view.flodesk.com/pages/6429f1652f739779b7263de4

For full show notes and links from today’s episode, visit:
https://angiemcpherson.com/08

I'm thrilled to chat with Akua Konadu, a storytelling strategist who helps entrepreneurs master the art of storytelling in their content strategy. Join us as we explore different storytelling techniques and trends to elevate your content strategy and connect with your audience. Akua shares her journey into storytelling strategy and we even play a game to uncover some top storytellers!

Key episode insights:

• Authenticity is key in storytelling and sets you apart.
• Data-driven stories can drive conversions effectively.
• Micro stories are concise, potent, and grab the audience's attention swiftly.
• In long-form storytelling, trim unnecessary details to maintain audience engagement.
• Recognize and embrace your unique storytelling style, whether emotive, magnetic, or wise.

Download my Business Toolkit here:
https://angiemcpherson.com/toolkit

Connect with me on Instagram:
https://instagram.com/angiejanine

Connect with Akua Konadu:

https://akuakonadu.com/ 

https://instagram.com/akuakonadu_ 

What's Your Storytelling Style? Quiz

Independent Business Podcast: https://podcast.honeybook.com/

For full show notes and links from today’s episode, visit:
https://angiemcpherson.com/07

Part 2 is here! I’m picking up where we left off last week and sharing more reasons why I pivoted to branding photography and you should too if you’re a photographer!

Photographers, this one’s for you! Ready to make 2024 your breakthrough year? I just opened up enrollment into the program that will transform you into the go-to personal branding photographer in your market called Mastering Personal Branding Photography!

Visit https://angiemcpherson.com/join for all the details. Don’t miss out, doors are only open for a few days!

This episode is for my fellow photographers! Fun fact: Did you know I spent many years shooting 20+ weddings annually before I pivoted to branding photography?
In this episode, I'm sharing WHY I pivoted from weddings to branding (and why you should too!) along with how this shift has completely transformed my business!
Ready to be seen as the ‘go-to’ branding photographer in your market? 📸 Save your seat for my upcoming free LIVE class:
https://angiemcpherson.com/masterclass
For full show notes and links, visit https://angiemcpherson.com/05

In this episode, I had the pleasure of chatting with Hannah Pobar, the CEO and founder of Home Studio List – the go-to platform for renting real homes by the hour for photo shoots and film productions. It's where I often book my client branding shoots!

We had a blast discussing how Hannah went from 1 home to over 3,000 homes across the US and Canada – and get this, no investors or external funding involved!

We even played a fun game where I asked her how she'd invest in her business, ranging from $100 to $1 million, and let's just say her answers were pretty surprising and SO insightful!

We also explored the idea of renting out your own place for some extra income and why personal branding is key, even if you're not the face of your business.

Get ready to be seriously inspired by our conversation and walk away with some game-changing takeaways!

Connect with Hannah and Home Studio List here:
https://homestudiolist.com/
https://www.instagram.com/hannahpobar

Ready to be seen as the ‘go-to’ branding photographer in your market? 📸 Save your seat for my upcoming free LIVE class:
https://angiemcpherson.com/masterclass

For full show notes and links, visit https://angiemcpherson.com/04

In this episode with Katelyn James, we dive into entrepreneurship, personal branding, and nurturing future entrepreneurs. Katelyn, a wife, mom to four kids and one in heaven, is a renowned and beloved photography educator with over 30,000 students in her online programs. She also co-owns an entrepreneurial-based micro-school. We discuss personal branding, highlighting the power of authentic storytelling, and overcoming limiting beliefs. Katelyn also shares practical ways to instill an entrepreneurial mindset in children and the benefits of self-directed learning.

Key Episode Insights:

• Building a team is essential for managing multiple businesses and allows entrepreneurs to focus on their unique strengths.
• Personal branding is about authenticity and sharing personal stories that resonate with others.
• Overcoming limiting beliefs and finding value in your story can lead to personal growth and inspire others.
• Self-directed learning empowers students to take responsibility for their education and fosters a love for learning. Encouraging problem-solving skills in children can naturally lead to entrepreneurship.
• Creating space for children to pursue their passions and interests is essential for their personal and professional growth.

Download my Business Toolkit here:
https://angiemcpherson.com/toolkit

Connect with me on Instagram:
https://instagram.com/angiejanine

Connect with Katelyn James:
https://katelynjames.com/
https://instagram.com/katelynjames

For full show notes and links from today’s episode, visit:
https://angiemcpherson.com/raising-future-entrepreneurs 

In this episode, I share how I researched and prepared to increase my chances of standing out, getting selected, and winning prizes. The best part? I learned valuable marketing lessons during this process, and I'm excited to help you apply them to your business marketing!

Key Episode Insights:

• Develop a strategic plan for business growth.
• Set clear and SMART goals.
• Embrace your authentic self to stand out.
• Take calculated risks in your business.
• Appreciate the journey, celebrating both big and small wins!

Download my Business Toolkit here:
https://angiemcpherson.com/toolkit

Connect with me on Instagram:
https://instagram.com/angiejanine

For full show notes and links from today’s episode, visit:
https://angiemcpherson.com/marketing-game-show-contestant