Are the antiquated systems at your business holding it back from its full potential? Today’s the day to automate! On this episode, we kick off our “Automation” series with guests John Kucera, SVP of Product Management at Salesforce, and Matt McLarty, Global Field CTO & VP of the Digital Transformation Office at Salesforce’s integration platform MuleSoft. John and Matt join us to discuss how system automation is rapidly changing how businesses operate, and which arenas outside of the tech industry would most benefit from an automation overhaul.

Tune in to learn:

• The trajectory of the automation market (04:28)
• What is preventing some businesses from fully embracing automation (19:50) 
• About innovations that have the potential to accelerate automation (24:00)
• About areas that could benefit from more automation integration (34:30)

Mentions:

• Einstein Next Best Action (Salesforce platform feature)
• Forbes Technology Council

Our Automation Series is brought to you by Salesforce Platform and Dreamforce 2022! We don’t want you to miss out on the world’s largest software conference (with a healthy dose of magic), so log in to salesforce.com/plus for more automation-focused sessions.

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