The relationship between commercial cattlemen and their seedstock providers is a really important one, helping producers reach operational goals.

Today's host Miranda Reiman sat down with Paul Bennett, Knoll Crest Farm, to discuss the importance of that relationship and developing an understanding of genetic selection tools. 

They discuss:

• Operation goals
• Customer comfort with genetics
• How to keep the relationship strong
• and more! 

We thank Lallemand Animal Nutrition for their support of this episode!

Have questions or comments? We'd love to hear from you!

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