Every future hearing aid wearer in your community can be split into one of 5 phases.

The challenge is, most marketing/advertising focuses on talking to people in the wrong phase (which becomes a blood-bath of fighting big-budgeted groups/chains).

In this week's short and training-focused episode of the Business of Hearing Podcast, I show you exactly where to focus your attention to get the biggest bang for your marketing buck.

Genuinely, you can spend $5,000 in this area and get a bigger long-term impact than $50,000's of ads.

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Learn more at www.businessofhearing.com