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For this episode, we compiled insights from artists on the benefits of having and maintaining an email newsletter. Our guests share how a well-curated newsletter can foster deeper connections with fans, turning casual followers into loyal supporters. You'll hear tips on how newsletters can be used to promote new artwork, offer exclusive content, and build a dedicated community outside of social media platforms. They also discuss the advantages of owning your own contact list, and share strategies for keeping subscribers interested, such as sharing behind-the-scenes stories or exclusive previews. Tune in to learn why investing time in a newsletter can lead to long-term success and growth for your art career.
Episodes featured:
62 Aaron Schuerr
70 Kathie Odom
71 Matthew White
75 Otto Sturcke
81 Steve Atkinson
87 Johanna Spinks
94 Karen Blackwood
99 Heather Arenas
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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On today's episode we sat down with Rob Rey, a fine artist who creates narrative scenes with allegorical figures representing aspects of science and space. He aims to help people feel a meaningful connection to the universe and natural world through his "Cosmic Perspective" series, which explores concepts like being made of stardust. Rob discusses his artistic journey, from being influenced by Joseph Campbell and Carl Sagan to developing his unique painting process and style. He shares the challenges of transitioning to a full-time art career, emphasizing the importance of living frugally and diversifying income streams. Rob also provides advice for aspiring artists, encouraging them to paint what they love, be patient as they build their careers, and to allow themselves to follow their curiosity. Rob's work and story remind us of the profound ways in which science, nature, and creativity can intertwine to foster a profound sense of belonging in the cosmic tapestry.
Rob's Website:
https://www.robreyfineart.com/
Rob's Patreon:
https://www.patreon.com/robrey
Rob's YouTube Channel:
https://www.youtube.com/c/RobRey
Rob's Instagram page:
https://www.instagram.com/robreyart/
Rob's Facebook:
https://www.facebook.com/robreyart
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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For this episode, we brought together a compilation of our past guests sharing their tried-and-true marketing strategies for building a recognizable presence in the art world. They discuss the importance of chasing your own authenticity first rather than chasing the market, making sure you have social media in order for others to see your work, and they emphasize that one of the keys to having a good presence is having a professional website. You'll also hear insights on crafting your personal brand by focusing on painting what you love, writing email newsletters to keep fans connected, and networking by attending in person events and meeting fellow artists and gallerists. Additionally, our past guests recommend things like taking small business classes to improve your marketing know-how and possibly even hiring a marketing coach. For those of us navigating the business side of art, this episode provides invaluable tips on balancing genuine expression with smart self-promotion. Tune in to discover marketing techniques that can elevate your career and remember that there is no art marketing without first having art.
Episodes featured:
70 Kathie Odom
74 Arthur Gain
77 Aaron Westerberg
85 Stephanie Birdsall
87 Johanna Spinks
95 John Lasater IV
96 Brienne Brown
105 S.C. Mummert
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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On today's episode, we sat down with S.C. "Chris" Mummert, a full-time professional artist living in San Diego who specializes in American traditional Western painting with a dreamlike, romanticized quality. He shares with us his journey from aspiring artist to successful full-time painter, emphasizing the importance of discipline, continuous improvement, and strategic marketing. He discusses the challenges of transitioning from part-time to full-time art, as well as his unique creative process involving photo shoots, maquettes, and collaborations with galleries. Mummert stresses the value of feedback and experimentation, and encourages aspiring artists to embrace uncertainty and trust that the universe will support their authentic pursuits. He also speaks about the emotional impact of viewing art in person versus online, and the lessons he's learned from artistic masters like Norman Rockwell and his personal mentors. Finally, Chris tells us all about his amazing new book "The 30-Minute Artist", a book inspired by his own desire to build up his skill and discipline that he compares to a personal painting gym. The book is available now to purchase on Amazon! The link is in the episode description.
S.C. Mummert's book "The 30-Minute Artist":
https://www.scmummert.com/books
S.C. Mummert's Website:
https://www.scmummert.com/
S.C. Mummert's Instagram page:
https://www.instagram.com/mummertstudios/
S.C. Mummert's Facebook:
https://www.facebook.com/mummertstudios/
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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For today's episode, we sat down with Thomas Schaller, an architect turned successful watercolor artist and teacher. He discusses his journey to becoming a full-time artist, merging his love between architecture and fine art, and reminds us of the importance of prioritizing personal artistic expression over technical mastery. He shares how teaching has helped him clarify his own artistic voice and the joy he finds in painting as a daily practice. Schaller emphasizes the value of trusting one's inner artistic vision over external advice, and the need to make art a central part of one's life. He also touches on the challenges and rewards of selling artwork, and offers advice for aspiring artists to focus on their intentions and be true to themselves. Finally, Thomas tells us about his books and his upcoming workshops!
Tom's FASO site:
https://www.thomaswschaller.com/
Tom's Instagram:
https://www.instagram.com/thomaswschaller/
Tom's Books:
https://www.thomaswschaller.com/books
Tom's Mentorship and upcoming workshops:
https://terracotta.art/schaller/thomas-w-schaller-fine-art-mentorship
https://www.thomaswschaller.com/workshops
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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In this episode, we feature a compilation of advice from artists who have successfully made the leap into becoming full-time creatives. They share their journeys, offering practical tips on transitioning from part-time to full-time artistry and how to build a sustainable career. You'll hear about the importance of figuring out what you love to paint, developing thick skin, and finding the right balance between passion and practicality. The artists also discuss the importance of being seen, persistence, and creating multiple income streams to ease the pressure off of creation. From overcoming self-doubt to setting realistic goals, this episode covers key advice for anyone considering the transition.
Episodes mentioned:
56 Pavel Sokov
69 Scott Burdick
74 Arthur Gain
78 Vicki Sullivan
79 William Schneider
95 John Lasater IV
96 Brienne Brown
97 Elizabeth Robbins
98 Warren Chang
100 Kevin Macpherson
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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In this episode, we bring together a compilation of expert tips from seasoned artists on how to navigate the world of galleries. You'll hear insights on building strong relationships with gallery owners, creating a portfolio that stands out, and understanding what galleries look for in artists. Our guests also share their personal experiences on choosing the right gallery, working with both collectors and galleries, and how to maintain creative freedom while working within a gallery’s commercial framework. Whether you're new to the gallery scene or looking to refine your approach, this episode is packed with actionable advice.
Episodes mentioned:
61 Nanci France-Vaz
63 Noah Buchanan
79 William Schneider
81 Steve Atkinson
96 Stephanie Birdsall
89 Orlando Whitfield
90 Raul Campos
94 Karen Blackood
97 Elizabeth Robbins
99 Heather Arenas
101 Joseph Gyurcsak
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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On today's episode, we sat down with Joseph Gyurcsak, a versatile and accomplished fine artist, materials expert, and educator who has navigated a diverse career path with determination, adaptability and a deep passion for his craft. Joe shares his journey from being a young artist drawing cartoons to becoming a successful fine artist and materials expert at Blick Utrecht art materials. He discusses his transition from illustration to fine art, as well as his role at Blick developing and testing art materials. Joe emphasizes the importance of determination, perseverance and having a burning desire in order to succeed. He also highlights the importance of being flexible, taking criticism and maintaining consistency as other keys to success for emerging artists. He also attributes his own success to perseverance, determination and also following his artistic instincts, while also highlighting the value of mentorship and community. Joe gives us advice on building relationships with galleries and collectors, including the importance of expressing gratitude to supporters. Finally, Joe tells us about his upcoming workshops!
Joe's FASO site:
https://www.josephgyurcsak.com/
Joe's Instagram:
https://www.instagram.com/josephgyurcsak/
Joe's upcoming workshops:
https://www.josephgyurcsak.com/workshops
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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To celebrate our hundredth episode, we sat down with Kevin Macpherson, a fine artist with a deep dedication to his craft and a desire to pay forward the knowledge he has gained over his successful career as a professional artist. In this episode, Kevin discusses his lifelong passion for art, how physical challenges like poor eyesight influenced his impressionistic style, and his innovative "magic grid" technique that enhances his compositions. He also recounts how meeting teachers and mentors changed his perspective on his vision for his work as well as traveling extensively throughout his life. He also tells us about his new book "Reflections on a Pond" which took over 10 years to complete. The book chronicles a full year of the view of the pond in his backyard, thus turning it into a poetic journal of his work. Kevin emphasizes the importance of painting for yourself, staying curious, and to paint what inspires you, not just chase the market. He also shares his advice for aspiring artists to focus on continuous improvement rather than perfection as that is the key to having success. Finally, Kevin tells us about his upcoming workshops at his home studio!
Kevin's FASO site:
https://www.kevinmacpherson.com/
Kevin's new book "Reflections on a Pond":
https://www.kevinmacpherson.com/book/2832/reflections-on-a-pond-hard-cover-book
Kevin's upcoming workshops:
https://www.kevinmacpherson.com/workshops
Kevin's Facebook:
https://www.facebook.com/kevinmacphersonart
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode we sat down with Heather Arenas, a figurative oil painter who loves telling stories through her work. She discusses her journey from medical school to becoming a full-time artist, emphasizing the importance of practice, community, and finding one's unique voice. Heather also shares insights on her creative process, artistic influences, and maintaining relationships with galleries and collectors. She also advises aspiring artists to put themselves on the canvas and persist through the highs and lows of an art career. Finally, Heather shares exciting news about her artwork being included in the lunar time capsule and her online workshop!
Heather's FASO site:
https://www.heatherarenas.com/
Heather's Instagram:
https://www.instagram.com/heatherarenas
Heather's Workshop:
https://heatherarenasworkshops.carrd.co/
Heather's Kaleido Page:
https://www.kaleido.art/HArenas
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