Everyday MBA

The Branding Power of Neuroscience and Emotional Insights


Listen Later

Kevin Perlmutter talks about his book "Brand Desire" and ways to harness the power of neuroscience and emotional insights to create deeper, more meaningful brand connections. Kevin is the founder of Limbic Brand Evolution and a leading expert in emotional brand strategy. Listen for three action items you can use today.

Host, Kevin Craine

Do you want to be a guest? https://Everyday-MBA.com/guest

Do you want to advertise on the show? https://Everyday-MBA.com/advertise

...more
View all episodesView all episodes
Download on the App Store

Everyday MBABy Kevin Craine

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

175 ratings


More shows like Everyday MBA

View all
The McKinsey Podcast by McKinsey & Company

The McKinsey Podcast

388 Listeners

The $100 MBA Show by Omar Zenhom

The $100 MBA Show

1,108 Listeners

The Look & Sound of Leadership by Essential Communications - Tom Henschel

The Look & Sound of Leadership

1,159 Listeners

Coaching for Leaders by Dave Stachowiak

Coaching for Leaders

1,457 Listeners

The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving by FirmsConsulting.com & StrategyTraining.com

The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving

109 Listeners

WSJ Tech News Briefing by The Wall Street Journal

WSJ Tech News Briefing

1,634 Listeners

HBR IdeaCast by Harvard Business Review

HBR IdeaCast

1,832 Listeners

TED Business by TED

TED Business

1,108 Listeners

Cold Call by HBR Presents / Brian Kenny

Cold Call

196 Listeners

Inside the Strategy Room by McKinsey & Company

Inside the Strategy Room

169 Listeners

Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

Think Fast Talk Smart: Communication Techniques

805 Listeners

Coaching Real Leaders by Harvard Business Review / Muriel Wilkins

Coaching Real Leaders

665 Listeners

The So What from BCG by Boston Consulting Group BCG

The So What from BCG

221 Listeners

HBR On Strategy by Harvard Business Review

HBR On Strategy

78 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

158 Listeners