Duped: The Dark Side of Online Business

The Bundle Breakdown: What Consumers Need to Know Before Buying


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Business bundles seem to be everywhere these days, leaving everyone wondering if these are actually a good deal and they should jump on the bundle train. 

Sure, they often seem like a total steal, but if the bundle doesn’t actually bring YOU any value, the fact that the price was “reasonable” is irrelevant. How can you tell if a business bundle is worth the price or if you should run away entirely? 

In this episode, we’re breaking down everything you need to know about those business bundles from how they work, why they’re so enticing and what to consider before you buy.

We discuss: 

  • What business bundles are and how they work. 

  • The potential benefits of business bundles. 

  • Business bundle examples and some red flags.

  • The psychology behind business bundles and the concept of loss aversion. 

  • Questions to ask yourself before you buy a business bundle.

  • What to consider if you’re invited to participate in a bundle.

For detailed show notes and links to everything mentioned in this episode, please visit duped.online. For more Duped, including monthly bonus episodes, join the Patreon.

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Duped: The Dark Side of Online BusinessBy Michelle Mazur and Maggie Patterson

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