In this episode, Nic Frost sits down with Jacob Hoffman, VP of Operations at Hoffman Cabinets, to discuss how a post-WWII family business has scaled into a powerhouse producing cabinetry for 40 homes a day with a team of over 500 employees. Jacob shares his journey from working in cabinet installation as a teenager to helping lead the company through significant automation and technological advancements since 2013.

They dive into the role of CNC routers and technology in driving production efficiency, how MDF doors are shaping future product offerings, and the operational challenges that come with serving large builders rather than homeowners. Jacob also reflects on the balance between refining operations versus simply chasing growth, and how relationships with builders impact timelines, expectations, and customer service strategies.

Whether you’re in manufacturing, cabinetry, or leadership, this episode is packed with insights on leveraging technology, navigating growth, and staying rooted in a company’s core values.

In this episode, Nic Frost sits down with Bobby Lewis, VP of Sales of Allmoxy, to explore his journey from the family cabinet business to a technology-driven company serving the woodworking industry. They discuss the early challenges of adopting tech, the evolving role of AI in cabinetry, and the lessons Bobby learned navigating the complex exit from his family business.

Bobby shares how automation and online sales are shaping the future of the industry, why trade shows remain essential for customer connections, and how family dynamics can both strengthen and complicate business.

Whether you're in the cabinet trade or simply curious about the intersection of tradition and technology, this conversation offers valuable insights into business growth, innovation, and the future of the woodworking industry.

In this episode, Nic sits down with Jason Balm, owner of Waukee CabinetWorks, to explore his journey from construction rookie to successful cabinet shop owner. Jason shares how his business has evolved, the strategies he uses to hire and retain skilled talent, and how he keeps his shop running efficiently.

The conversation covers his decision to offer both custom and dealer cabinetry—unpacking the pros, cons, and customer impact of that model. Jason also opens up about the cabinet installation process, emphasizing how crucial it is to prioritize customer experience and collaborate effectively with designers.

From detailed shop drawings and outsourcing components to upgrading machinery and maintaining work-life balance, Jason offers practical insights for cabinet professionals. Tune in to hear how community, communication, and long-term vision fuel his approach to sustainable growth in the industry.

In this episode, Nic Frost sits down with Phillip Crabtree—cabinetmaker, innovator, and founder of Cabinotch—for a deep dive into the journey that reshaped how custom cabinets are built and delivered. From his early days vacuuming sawdust in his father’s shop to pioneering a cabinet system now used in thousands of shops across the country, Phillip shares how a deep respect for craftsmanship and a drive for smarter systems led to real change in the industry.

You’ll hear about the leap from hand-cut plywood to CNC machines, how a spreadsheet and a router became the foundation for Cabinotch, and the power of building scalable solutions that make it easier for small shops to grow. Whether you're in the industry or just love stories of problem-solvers turning ideas into impact, this one’s for you.

Join Nic Frost as he sits down with industry veteran Bobbo Buckley—founder of True32 and author of the newly revised True32 Flow Manufacturing. With a unique blend of lean ideas, theory of constraints, and flow methodologies, Bobbo has reshaped how cabinet manufacturers think about efficiency and profitability.

Bobbo’s impact doesn’t stop there: he’s also the mastermind behind Custom Cabinet Planner, Custom Cabinet Estimator, and the Good Profit Group—an initiative dedicated to helping cabinet makers support each other’s businesses. Plus, hear about his new video course on installing frameless/full-access cabinetry with practical tips that can transform your workflow. Listeners of this podcast get an exclusive 10% discount with promo code FROST at true32corporation.com.

Don’t miss this deep dive into innovative manufacturing, business coaching, and how one man’s passion for cabinetry continues to inspire the industry.

In this episode, Nic Frost sits down with longtime friend and Rehau Marketing Director Jesse Collins. They dive into Jesse’s unique journey growing up around Rehau, her rise through the company, and how she’s helped shape the brand’s presence in the cabinet and millwork industries. From early collaborations on cutting-edge cabinet door features to the evolution of surface products like RAUVISIO Noir, Crystal, and Terra; Nic and Jessie discuss the trends, technology, and storytelling that drive success in modern cabinetry.

In this episode, host Nic Frost welcomes Jeremy Bowersock, founder and owner of Old West Woods in Waynesfield, Ohio—a visionary entrepreneur with over three decades of experience in high end markets. Known for his ability to stay ahead of industry trends and take calculated risks, Jeremy has built a reputation for excellence through a lifetime of bold pivots and legacy projects.

Together, Nic and Jeremy explore the roots and evolution of Old West Woods, growing into a high end powerhouse with thoughtful engineering behind every job. From working with rare species to salvaging weathered timbers from forgotten Midwest barns, Jeremy and his team create unique wood products that honor the story behind every board.

Jeremy shares lessons learned from decades of work, insights into building a business that values both production and artistry, and one unforgettable story behind the project of a lifetime.

In this episode, Nic sits down with Chris Hendrickson, the owner of EJH Cabinets and Construction, Inc. in Marco Island, Florida. From humble beginnings and working under the guidance of his father, to navigating the challenges of taking the reins after a family health crisis, Chris opens up about the lessons he’s learned, the values he upholds (spoiler: dirty shop floors are a no-go), and his approach to balancing high-volume production with artisanal quality.
This conversation is a deep dive into craftsmanship, grit, and the evolving world of custom cabinetry. Whether you’re in the trades or just love a good origin story, you’ll want to tune in.

From small shop owners to thousand-cabinet-a-day giants, this podcast dives into real conversations with the people who shape our industry—machine dealers, techs, franchisees, vendors, and more. Everyone’s got a story, and we’re here to share them—the highs, the lows, and everything in between. It’s about connection, growth, and the roller coaster we all ride. Tune in, get inspired, and maybe even find a bit of yourself in someone else’s journey.