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In this episode of The Cardone Zone, Grant Cardone challenges you to take action and claim the top spot in your space. Being first isn't about luck — it's about preparation, awareness, and decisive execution.
Grant reminds us that most disasters are forecast years in advance, yet few take the steps to prepare. The winners are those who recognize the signals, pivot quickly, and seize opportunity, while others freeze.
Learn how to anticipate change, adapt in downturns, and turn unforeseen events into advantage. This is your playbook to developing the edge that most people ignore — the edge that separates those who react from those who dominate.
Follow us on all social platforms and visit GrantCardone.com for more strategies, tools, and resources to stay ahead of the curve and always be first.
In this episode of The Cardone Zone, Grant Cardone revisits his New York Times best-selling book, The 10X Rule, breaking down one of its most powerful distinctions — the difference between those who take massive action and those who don't.
Grant delves into the mindset, habits, and relentless energy that distinguish the successful from the unsuccessful — and how inaction, hesitation, and excuses consistently lead to missed opportunities and stagnation.
If you've ever wondered why some people seem to win consistently while others struggle to gain traction, this episode gives you the answers straight from the 10X philosophy that started a movement.
Follow us on all social media platforms and visit GrantCardone.com for more tools, training, and strategies to take massive action and multiply your success.
In this episode, Grant Cardone dives deep into one of the most
overused sayings: "Money won't make you happy."
Drawing from his latest book, The Wealth Creation Formula,
Grant challenges this belief head-on, explaining that while
money itself may not guarantee happiness, the lack of it can
create unnecessary limitations, stress, and missed opportunities.
Through his reading and commentary, Grant breaks down how
money is a tool — one that, when managed with purpose and
strategy, can amplify your freedom, enhance your relationships,
and fuel your personal growth. He emphasizes that true wealth
isn't about hoarding money, but about understanding how to make
it flow, multiply, and work for you.
Listeners will also learn how to create multiple streams of
income from a single event or opportunity, a central concept in
The Wealth Creation Formula. Grant discusses how value is not fixed
— it varies based on how effectively money is used, invested,
and circulated back into the marketplace.
Whether you're just starting your wealth journey or looking to scale,
this episode will shift your mindset about money, purpose, and happiness.
Follow Grant Cardone on all social media platforms and visit
GrantCardone.com and 10XStudios.com for more insights,
tools, and resources to elevate your financial game.
In this episode of The Cardone Zone, Grant Cardone explores the concepts of assets and liabilities—powerful drivers that shift depending on the relationships and contexts in which they are applied.
Grant digs deep into the distinction between intentional and unintentional liabilities. An intentional liability reflects the character of the individual behind it—it shows foresight, purpose. By contrast, unintentional liabilities reveal carelessness, lack of awareness, and ultimately a loss of control, making them far more dangerous.
Another key discussion is about diversification in your job. Adding value where you already are is the smartest way to increase income and opportunity. Becoming an asset in your existing role—taking on more responsibility, finding creative solutions, and producing measurable results—creates leverage and long-term wealth. While diversification is powerful inside your workplace, simply getting a second job outside your main work divides your efforts, just as investment diversification often dilutes your returns. The goal is to concentrate, not scatter, your energy and resources.
At the end of the day, building wealth and influence requires clarity about which choices move you forward and which hold you back. Assets create strength; liabilities drain it—unless they are intentional, disciplined, and strategically managed.
Stay connected with Grant on all social platforms, catch The Cardone Zone on SiriusXM, and visit 10XStudios.com for more content and resources.
In Episode 275 of The Cardone Zone, Grant Cardone dives deep into the powerful connection between failure and persistence—two forces that often define the road to success.
Grant welcomes two powerhouse guests: baseball legend and businessman Alex Rodriguez and billionaire and captain of industry Bob Duggan. Together, they bring their hard-earned experience and insights on real estate, business, and even what to do when the bases are loaded.
This episode highlights how failure has been instrumental in shaping their journeys and why persistence is the one ingredient that keeps champions moving forward—whether on the field, in the boardroom, or in life.
Follow us on all our social platforms @GrantCardone or visit 10XStudios.com for more exclusive content and tools for your journey to success.
In Episode 273 of The Cardone Zone, Grant Cardone goes deep into the truth about money—what it really is, how it works in today's society, and why so many people are stuck in financial quicksand. It might sound simple and a bit naive. But when it comes down to it, simple is the name of the game. It doesn't take a genius to figure out that if you're going to deposit 10 dollars into an account to save, rest assured that you will withdraw 6 or 3 or 1 when you are done saving, since the money that you are depositing no longer buys the goods that you could purchase with those 10 dollars. Grant makes it clear: to create real wealth, you must increase your income and build multiple flows of revenue.
But it doesn't stop there. Grant exposes the money traps that have been carefully laid out in front of you by financial institutions—the very same ones that tell you to "save your money" when they know very well that cash is a commodity in rapid decline.
Saving alone will never get you free.
Why income creation is your #1 tool for building wealth.
How to identify and escape the financial traps designed to keep you broke.
The truth about saving money versus multiplying money.
A clear path toward real wealth creation, not just surviving paycheck to paycheck.
Follow Grant on all social platforms @GrantCardone Visit GrantCardone.com and 10XStudios.com for resources, tools, and strategies to take control of your financial future.
In Episode 272 of The Cardone Zone, Grant Cardone sits down with UFC Champion Jorge Masvidal to talk about the power of perseverance, discipline, and mindset—and how the same principles that make a fighter successful in the octagon apply to business, money, and life.
In the second half of the show, Grant shifts gears to expose the biggest money mistakes and scams people fall into—simply because they don't have the right information & to understand why the middle class itself has become a scam, Grant breaks down how to see through the traps designed to keep people stuck.
Inside this episode you'll learn:
How training and mindset apply to both fighting and financial success.
The common money traps that destroy wealth-building potential.
Why the middle-class system is rigged to keep you stagnant.
Follow us on all social platforms @GrantCardone
Visit 10XStudios.com for exclusive content, resources, and tools to grow your wealth and success.
In Episode 271 of The Cardone Zone, Grant Cardone takes you deep into the playbook of what actions to take during tough economic times—and how to turn adversity into opportunity.
Grant takes us back to his first best-selling book, If You're Not First, You're Last, where he originally laid out the basic principles for thriving in economic downturns.
These strategies—focusing on massive action, creativity, and dominating your space—aren't just for recessions.
They are timeless principles that apply to any situation where uncertainty and obstacles arise.
Inside this episode, you'll discover:
Why expansion, not contraction, is the right move during downturns.
How to identify and seize opportunities others overlook.
Follow us on all social media channels @GrantCardone
Visit GrantCardone.com or 10XStudios.com for more tools, resources, and exclusive content.
In Episode 269 of The Cardone Zone, Grant Cardone delivers a raw
and unfiltered conversation about what it really takes to achieve true wealth
—and the harsh truths most people aren't willing to face.
We've been misled, misinformed, and indoctrinated to believe that working hard,
saving money, and playing it safe will lead to financial freedom.
But the reality? Those strategies were designed to keep you in the middle class,
not help you escape it.
In this episode, Grant outlines the stepping stones to real wealth:
Breaking free from cultural and financial misconceptions
Understanding the difference between rich and truly wealthy
Why income is just the start — not the goal
This is not motivation — this is a wake-up call for anyone tired of playing
by rules that don't work.
Dive deeper with Grant's latest book The Wealth Creation Formula Follow @GrantCardone on all social platforms
Visit GrantCardone.com and stream 24/7 at 10XSTUDIOS.COM
for tools, strategies, and real talk that will set you on the path to lasting wealth.
— Breaking the Beliefs That You were brought up with.
In Episode 268 of The Cardone Zone, Grant Cardone delivers a powerful reality check about money—what it really is, how it works, and why most people are set up to lose with it from the start.
We've been told to save it, protect it, and fear losing it, but Grant exposes how these outdated beliefs are exactly what keep people stuck in financial stagnation.
From depreciation to false security, he dismantles the biggest lies about money and shows you how to flip the script.
Inside this episode:
Why your cash is losing value every day
How the system was built to reward movement—not hoarding
The toxic beliefs about money passed down through generations
What you should be doing instead to build real wealth
Money is not something to save
— It's something to use, invest, and multiply.
Get the full truth in Grant's newest book, The Wealth Creation Formula Follow @GrantCardone on all social platforms Tap into more at GrantCardone.com and 10XStudios.com to unlock tools, training, and financial clarity.
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