In this conversation, Chris and Jeff discuss the benefits and success of the Verilux XR Series and the Verilux XR Track in the market. They talk about the importance of personalized lenses and how the XR Track takes customization to the next level by leveraging behavioral artificial intelligence. They also discuss the challenges of insurance coverage and how to transition to more advanced technology in cases where it may not be covered. They emphasize the importance of providing a personalized and customized experience for patients, including the use of glare-free materials and matching frames with lenses. Overall, the conversation highlights the importance of delivering the best patient care and satisfaction through innovative lens designs and personalized solutions.

--------------------------------

For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! Show Sponsors: CooperVision MacuHealth EssilorLuxottica