Every fitness marketing guru tells us we must know our avatar for pt success. Is this really true?

Too many trainers lose clients by not reaching out to them in the right time frame. Don't procrastinate, help the people who need your help the most. 

Foot position in the squat is determined by the clients goals and their unique structure. In this episode I talk about how to determine this and what works best for what goal. 

In this episode, I talk about a new way got frame corrective strategies: as a window of opportunity for faster results. Check it out!

Let's be honest - no client likes doing correctives and no coach likes coaching them. In this episode, I teach a little strategy to make your correctives more effective and reduce the amount of time you need to do them by the correct application of tempo in your main training lifts. 

Tempo has some very specific applications to improve training performance. In this episode I discuss some practical tips you can implement immediately for better results. 

Welcome to Season 2! In this season we will be sticking to short and actionable items you can use immediately to get results for your clients. 

In our first episode this year, how to train your calves properly! This is a hugely misunderstood topic and just by implementing these tips, we can start turning calves into cows!

In this episode I address how to deal with a client with aesthetic goals in a helpful and respectful manner. This is part of the series on obesity, HAES and fat shaming.

This episode was inspired by James Walsham of Hypertrophy Hub, who gave a very thoughtful and nuanced view on obesity on his instagram story. In this episode and upcoming series, I talk about the multitude of factors contributing to this issue and in upcoming episodes we will discuss fat shaming, health at every size, aesthetic goals and much more. A must listen for personal trainers.

Exercise complexity is an interesting topic that has recently been blowing up on social media. In this episode I address my thoughts on the matter and provide some context on how we can do it better.