E204: What the professional SEO link-builders do that the amateurs don't.

These are SEO considerations to make before getting press through HARO, Featured, Qwoted, various interviews, and podcasts.

Do these things to maximize your keyword coverage within a niche.

#linkbuilding #seo #SearchEngineOptimization #buildinpublic

E203: How I optimize for luck. This is one of my favorite concepts. I've optimized for luck with: 1. In-person events. 2. Calls - The Lunchclub app is amazing for this. 3. Daily content. Luck isn't lucky. #buildinpublic #networking #marketing #ContentCreator

E202: My 3 rules for not being effed over.

1. Be your own party; have your own mission. - This is the most important. You do everything for this mission. 2. Get the assets upfront. 3. Say no often. Don't take on many "opportunities."

#careeradvice #business101 #careertips #startups

E201: Writing tricks that I've found many marketers don't know. These are things I've learned from well over a decade of doing SEO and marketing at a high level. They're tricks to get people to click, become indoctrinated, and share. The article referenced in the podcast: https://edwardsturm.com/articles/tiktok-instagram-youtube-linkedin-hooks/ #copywriting #MarketingTips #writingtips #buildinpublic

E200: How new companies can hack credibility to: - Get press logos from the biggest publishers. - Get client logos from the biggest clients.

All without even contacting the publishers and clients.

#startups #gotomarket #publicrelations #conversionrateoptimization

E199: I just got 10 industry backlinks in two hours with this.

Directories. There's a directory for everything, and many SEOs forget about this tenet of link-building.

Here's what I did to get easy keyword-rich backlinks to my newsletter.

#SearchEngineOptimization #linkbuilding #seo #gotomarket

E198: If you ever get threatened over text, respond with, "Where are you? Let's meet."

A story.

#Threats #lifelessons #artofwar #LifeHacks

E197: I pitched Jesse Eisenberg on a tech startup at the St. Regis Hotel in Midtown Manhattan.

At the time, I had no startup or tech experience and had never given a tech pitch.

And the person I was with kept calling Jesse, "Mark."

Here's the story.

#startups #ycombinator #angelinvestment #investorawareness

E196: What to do if your TwitterX ad is halted when running the TwitterX Ads Glitch.

This is the top question I get about the TwitterX Ads Glitch, so I made an episode entirely dedicated to it.

Here's what to do and what I do.

#mediabuying #mediabuyer #growthhacking #buildinpublic

E195: I answer: 1.⁠ ⁠Easiest way to get backlinks? 2.⁠ ⁠⁠How good is HARO, really? 3.⁠ ⁠⁠If I want my new agency to rank for a special keyword, what should my content be like? #seo #searchengineoptimization #gotomarket #agencyseo