When you do business across multiple countries, it’s important to adjust your marketing to the market. Pete has noticed a major difference between the U.S. and the other countries his company sells. In this episode, he highlights this difference and how to adjust your marketing and sales techniques accordingly to be successful anywhere.

HIGHLIGHTS

0:47 - How your client’s view on money impacts your business

3:49 - Breaking down Tall Poppy Syndrome

4:48 - How to know if your business is doing good in the world

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

Pete shares why his company changed its business model and stopped offering refunds. He shares the results, discusses the problem with refunds, why he warns people off in client calls, 3 tips to minimize your own risk when hiring a coach, why overwhelm is normal in working with a coach, and more. 

HIGHLIGHTS

0:39 - The common theme in clients seeking refunds

4:10 - Why we stopped guaranteeing our work

5:09 - Why I would never ask for a refund

6:25 - A big red flag for prospective clients

8:39 - University and online education - which is the scam?

9:53 - How to determine if your current skill level sucks

11:31 - Don't seek guarantees

12:34 - What I know about successful people

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

Pete’s most successful clients have frequently been ex-military or from high-level sports, especially mixed martial arts. Pete shares his hypothesis on why these clients do so well and how that applies to your business. 

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

Are your clients having trouble making decisions? Are some consistently late on payments? When was the last time you had a referral? In sales and business, there is certain karma to the client relationship. In this episode, Pete provides action steps to start finding your ideal client.

HIGHLIGHTS

0:59 - What type of client do you want to attract?

1:33 - Pete turns into his worst client

2:33 - The secret to finding your ideal client

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

A common refrain Pete hears is that the Fitness Industry is too saturated and too competitive. In this episode, Pete breaks down this argument and details how you can immediately get into the top 10% of your field by doing some basic practices. 

HIGHLIGHTS

0:53 - How to easily position yourself in the top 10% of your competition

3:21 - Where the market is saturated

3:53 - What world-class looks like

4:38 - The ideal client mindset

5:35 - Pete's challenge to you

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

When first growing your business, you will see a lot of people praising the Ascension Model. In this episode, Pete explains the Ascension Model and why it isn’t the path you should choose. Pete explains why high-ticket items are easier, preferable, and more fun to help people with. Skip your own offer and pricing headaches and get your business ahead faster by listening to this episode.

HIGHLIGHTS

0:40 - What is the Ascension model?

1:23 - Why the Ascension model is hard to scale for most Fit Pros

2:51 - What is the best path to get to your first 4k?

4:01 - Why it isn't harder to sell high-ticket items

6:15 - The best way to sell low-ticket items (if you must)

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

The glorious equation - getting more done while working less. Based on lessons Pete picked up from LeBron James, he highlights how this dream can be your reality. By planning your week around set themes, you can have a more productive week and move your business forward. A great episode to start the week.

HIGHLIGHTS

0:47 - Why you should avoid Neapolitan ice cream

2:09 - The importance of theme days

3:04 - The benefits of structuring your week with themes

3:42 - What Pete learned from LeBron James

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

Have you ever felt like you just don’t have what it takes? Do you deal with pesky anxieties and self-doubts that sometimes creep into your brain, telling you that you aren’t the right person for the job? In this episode, Pete shares with us some of his own struggles with Imposter Syndrome, even as leader in the fitness industry. Join Pete to learn 3 powerful tips for defeating our fears of inadequacy and ultimately moving forward to find success in our lives and businesses.

HIGHLIGHTS

0:48 - What is Imposter Syndrome?

2:37 - Recognizing and defeating Imposter Syndrome

4:49 - Pete shares three ways he fights against Imposter Syndrome

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

In this quick-hit episode based on one of Pete’s private mastermind events, hear a few actionable business and marketing tips you can implement today. Learn the best way to structure your goals, the worst predictor of success, and how Tony Robbins stays at the top.

HIGHLIGHTS

0:29 - Don't experiment with the fundamentals

1:46 - The best way to structure your targets and goals

2:38 - What Tony Robbins does every night before bed

4:41 - The worst predictor of success

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.

Fresh from his training in Paris, Pete shares five takeaways from the event. In addition to the five lessons, Pete talks about what marketing will look like in 2020, a book all entrepreneurs must read, and the single most important thing you can implement to crush your competition.

HIGHLIGHTS

0:35 - #1: Have a plan for your client

3:03 - #2: Become the obvious choice

6:58 - Your main role as a coach

10:00 - #3: Your business is a private equity firm

13:54 - The future of marketing

14:59 - #4: Create significance

20:27 - #5: The discipline of thinking time

23:58 - Tips for thinking time

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.