Today we are going to talk about the transformative impact of AI in search technology, a topic that has garnered significant attention it is at events like VivaTech. Just returning from VivaTech a couple weeks ago I can vouch for the fact that all eyes were on AI.

AI tools such as ChatGPT and Perplexity continue to reshape user behavior and trust in traditional search platforms; we explore these shifts and their implications for businesses.  

In this episode  will delve into the evolving landscape of SEO strategies, the challenges of factual accuracy, and the importance of personalized search experiences with an expert in this area.

About the Guest

Aaron is the Vice President of Business Development and Partners at Boostability. With 25+ years in online marketing, he has led successful global partnership growth across Australia, Europe, the Middle East, and South Africa. Passionate about local search, e-commerce, and digital strategy, 

Aaron is driven to help small businesses thrive in today’s digital landscape. His diverse career includes roles as a consultant, marketer, entrepreneur, and strategist.  

Boostability is the global leader in white-label SEO for SMBs. Its proprietary platform, LaunchPad, powers scalable, affordable SEO solutions, tracking over 4.4 million keywords monthly. This data-driven approach helps 86% of customers reach Google’s first page within 6–9 months. 

Boostability pioneered affordable SEO at scale and now serves SMBs in 15 countries and 9 languages—more than any other provider globally.

Guest social media

- Website: https://www.boostability.com/ 

- Facebook: https://www.facebook.com/boostability/ 

- Instagram: https://www.instagram.com/boostability/ 

- Company LinkedIn: https://www.linkedin.com/company/boostability

- Guest LinkedIn: https://www.linkedin.com/in/aaronpresbury 

- Twitter/X: https://x.com/Boostability 

- YouTube: https://www.youtube.com/c/Boostability 

Host social media

- Website: www.siinda.org

www.globalbusinesstherapy.com

- LinkedIn: https://www.linkedin.com/in/kimberli-lewis-7a34053/?ppe=1

- Facebook: https://www.facebook.com/groups/321914342101473/

https://www.facebook.com/followsiinda/