The HaltingWinter Podcast

The HaltingWinter Podcast

By Seth WinterhalterBusinessGovernmentManagement
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The HaltingWinter Podcast episodes

  • 76: Small Steps, Big Goals: How Waypoints Help Businesses Stay on Mission

    Do you ever feel like you have no idea what actions to take on a daily or weekly basis to grow your business? Do you struggle to know what actions to prioritize as the most important to grow your revenue?

    Today, on The HaltingWinter Podcast we're taking the eighth step in our 12-step journey to launch or grow our small businesses, which is creating waypoints that guide us toward the destination laid out in our mission statement. Once you have created a mission statement with clear objectives to reach for your small business to achieve in the year ahead, now you need to break that down into bite-sized chunks in order to know month by month if you're staying on track to reach your goals.

    If you need help creating your mission statement or the waypoints needed to reach that destination in order to grow your business and double your revenue, check out our Small Business Flight School launching in May 2023.

    Special pricing is only available in April during our pre-launch so APPLY RIGHT NOW: https://bit.ly/SBFlightSchool

    22 min
  • 75: The Power of Clarity: Why a Mission Statement is Critical for Success

    Leading a small business toward growth and success comes down to answering one, specific question: "Where are you going?"

    Today, on The HaltingWinter Podcast we're taking the seventh step in our 12-step journey to launch or grow our small businesses, which is creating a clear mission statement. This is not a grandiose, sometime in the lifetime of your business mission but a mission built on reachable objectives that give clarity to where you are going in the year ahead and what actions must be taken to get there.

    If you need help creating your mission statement with clear objectives in order to grow your business and double your revenue, check out our Small Business Flight School launching in May 2023. Special pricing is only available in April during our pre-launch so APPLY RIGHT NOW: https://bit.ly/SBFlightSchool

    18 min
  • 74: Words That Work (Knowing When to Speak & What to Say)

    The art of closing more sales is first, to master active listening and second, to know when to speak and what to say.

    Today, on The HaltingWinter Podcast we're taking the sixth step in our 12-step journey to launch or grow our small businesses, which is honing in our sales strategy by knowing precisely when to speak and what to say to our customers in order to close more sales and get them on the path to a more fulfilled life by using our products and services.

    If you need help dialing in your sales strategy and growing your business, check out our Small Business Flight School launching in May 2023. Special pricing is only available in April during our pre-launch so APPLY RIGHT NOW: https://bit.ly/SBFlightSchool

    23 min
  • 73: The Power of Active Listening (The #1 Key to Close More Sales)

    Do you have an awesome product or deliver an amazing service and have your marketing message dialed in and people asking about your business but it seems like you aren't closing near enough sales? Is your sales strategy the weak part of your small business? If so, today's the podcast episode for you to tune-up your plane and get you back up in the air, closing more sales and serving more customers.

    Today, on The HaltingWinter Podcast we're taking the fifth step in our 12-step journey to launch or grow our small businesses, which is dialing in our sales strategy by doing the most important thing in every sales interaction. What is it? Listen and find out!

    If you need help growing your business, check out our Small Business Flight School launching in May 2023: https://bit.ly/SBFlightSchool

    18 min
  • 72: Cutting Through the Noise (A Winning Marketing Strategy)

    Once you dial in who your target audience is, you need to captivate their attention by cutting through the noise and distractions with a compelling message.

    Today, on The HaltingWinter Podcast, we're taking the fourth step in our 12-step journey to launch or grow your small businesses, which is discovering your ideal customer's problem and how your product or service solves it explicitly.

    If you need help dialing in your marketing strategy and growing your business, check out our Small Business Flight School launching in May 2023. Special pricing is only available in April. Apply Today: https://bit.ly/SBFlightSchool

    28 min
  • 71: Unlock the Power of Your Ideal Customer: How to Create a Single Customer Avatar

    How well do you know your target audience? Do you know where they shop for clothes, groceries, or household goods? Do you know what music they listen to, what they listen to on the way to work, or where they work? The more you know your ideal customer, the more you unlock the power of captivating their attention and compelling them to take action to purchase your products or services.

    Today, on The HaltingWinter Podcast we're taking the third step in our 12-step journey to launch or grow our small businesses, which is drilling down to deeply identify who are target audience is and create a crystal clear customer avatar. When you do this, your marketing and selling become 10x easier.

    If you need help growing your business, check out our Small Business Flight School launching in May 2023: https://bit.ly/SBFlightSchool

    17 min
  • 70: From Idea to Profit: How to Launch Successful Products

    If you're considering starting a small business, today's podcast covers the first step you should take in order to have a viable business that can cash flow and grow but even if you've been in business for more than a decade, this is also the first step you should take when considering creating and launching a new product or service to your portfolio. In the last episode, we asked if our current products were profitable. Now we need to ask, "is our product line or services missing anything that would help us solve our customer's problems and help our business grow?"

    This month, we're doing a 12-part podcast series on the 12 steps needed to launch, grow, and scale your business so whether you've been in business for a decade and are trying to reach the next level of growth or you're just starting the process of thinking through how to launch a successful small business, this is the podcast series to help you build the right foundation and frameworks to take your business higher and farther than ever before.

    Today, on The HaltingWinter Podcast we're taking the second step which is discovering if our product line needs more products in order to serve our customers well. Seth Winterhalter will take you through some of the key aspects of the Product Brief Worksheet created by Donald Miller and the team at Business Made Simple which will help you discover if your product ideas are actually needed and if so, will help you launch them with confidence and a much higher success rate.

    If you need help growing your business, check out our Small Business Flight School launching in May 2023: https://bit.ly/SBFlightSchool

    13 min
  • 69: Profitable Products: Insider Tips for Small Business Owners

    Every business starts with a product or a service but every business ends (goes out of business) because that product becomes no longer profitable enough to cover expenses.

    This month, we're doing a 12-part podcast series on the 12 steps needed to launch, grow, and scale your business so whether you've been in business for a decade and are trying to reach the next level of growth or you're just starting the process of thinking through how to launch a successful small business, this is the podcast series to help you build the right foundation and frameworks to take your business higher and farther than ever before.

    Today, on The HaltingWinter Podcast we're taking the first step which is analyzing your current products to make sure they are truly profitable. Seth Winterhalter will take you through some of the key aspects of the Product Audit tool created by Donald Miller and the team at Business Made Simple to help you discover if your products are priced right to grow your business.

    If you need help analyzing your products and growing your business, check out our Small Business Flight School launching in May 2023: https://bit.ly/SBFlightSchool

    22 min
  • 68: Sales Strategies for Small Business Success - Part #3

    This episode is the final of a three-part series on sales strategies for small business owners who want to find more success in closing more sales. If you dial in these three primary components of your sales strategy, you'll close more sales and have happier clients who in turn purchase more and promote for you.

    Today on the HaltingWinter Podcast, Seth Winterhalter looks at the third and final thing to do in order to master your sales strategy and that is to focus on creating captivating and compelling ads. Here are 5 key things to do in order to make ads that get the right attention and compel people to take action.

    If you need help tuning up your sales strategy for your small business, use the links below to take action today and let HaltingWinter help you get out of the weeds of the daily grind so you can get above your business to get it off the runway and soaring to greater revenue and bigger impact.

    Schedule a FREE Consultation Call: https://bit.ly/3Zju1wU

    Learn about our Revenue Accelerator Mastermind: https://bit.ly/revaccmm

    Join our FREE Facebook Group for Small Business Owners: https://bit.ly/FBGroupSMB

    25 min
  • 67: Sales Strategies for Small Business Success - Part #2

    This episode is the second of a three-part series on sales strategies for small business owners who want to find more success in closing more sales. If you dial in these three primary components of your sales strategy, you'll close more sales and have happier clients who in turn purchase more and promote for you.

    Today on the HaltingWinter Podcast, Seth Winterhalter looks at the second thing to do in order to master your sales strategy and that is to create a compelling lead generator. A simple lead generator is the most cost-effective way to capture contact information for your sales funnel while creating empathy, trust, and authority with your audience.

    If you need help tuning up your sales strategy for your small business, use the links below to take action today and let HaltingWinter help you get out of the weeds of the daily grind so you can get above your business to get it off the runway and soaring to greater revenue and bigger impact.

    Schedule a FREE Consultation Call: https://bit.ly/3Zju1wU

    Learn about our Revenue Accelerator Mastermind: https://bit.ly/revaccmm

    Join our FREE Facebook Group for Small Business Owners: https://bit.ly/FBGroupSMB

    19 min

About The HaltingWinter Podcast

From the publisher's feed

The HaltingWinter Podcast tells the stories of the people who keep our communities running.

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