Today’s podcast episode of The Hayley Osborne Show is all about more followers won’t make you more sales and what to do about it. Having more followers on social media can be beneficial for increasing your brand awareness and engagement to a point, but it doesn't necessarily guarantee more sales. A large number of followers doesn’t mean they’re all genuinely interested in your business, which sucks, but it’s the truth. So much so, a high follower count with low engagement (likes, comments, shares) shows me your audience might not be interacting with your content, which is crucial for driving sales. OR WORSE…accounts like this may have purchased followers which makes them not trustworthy. It’s time to learn what to do about it and what can move your business forward instead. While you’re here, I have a new key marketing tool for you over on my website which you can access here: www.hayleyosborne.com titled: 3 essential posts your biz needs to get more people through the door - with templates & swipe copy! This is a must for you implement into your business to optimise your social media and make the most of the platforms.
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