The Hotel Florist®

The Hotel Florist®

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The Hotel Florist® episodes

  • Outlook on the 2022 Wholesaler Industry with Yes Exclusive Flowers

    I am so excited about this week's episode with two incredible women that are known as yes exclusive weddings and events, which is a boutique planning agency for events that are focusing on making unforgettable event memories for their customers that lasts a lifetime and specialize in destination weddings and events with offices in Germany, the UAE and South Africa.

    4:07 How 2020 has changed the way they do business
    8:03 Destination events, professionals, trust, and sourcing flowers in Africa
    14:48 Logistics and infrastructure in Africa
    21:46 High professionalism in Africa
    25:15 Unprecedented events and order times
    32: 52 Advice for budgets and wedding planning

    www.yes-flowers.info

    www.facebook.com/yesexclusiveflowers

    www.instagram.com/yesexclusiveflowers

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings: https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

     

    41 min
  • We're Going to Kenya to Smell the Roses with Wander Africa

    In May 2022 The Hotel Florist is going back to Kenya for a flower power safari experience and YOU are invited.

    I am so excited to share with you this episode I recorded with Jay Parmar of Wander Africa. 

    Jay is the Owner and Founder of Wander Africa, a luxury safari company based in Black Mountain, North Carolina.

    Jay is also a third-generation Kenyan and a second-generation safari outfitter that specializes in curating and facilitating high-end adventures across Africa. 

    1:36 - Wander Safari's Origin Story

    5:41 - How 2020 changed a lot for the tourism and safari industry in unexpected ways

    11:47 - What are conservation fees and who do they benefit?

    25:28 - The guest experience on safari 

    29:30 - Kenya roses 

    39:04 - The complete Hotel Florist Flower Safari experience

    www.wanderafrica.com
    @wander_africa (IG)
    /wanderafrica (FB)

     

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings: https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

     

     

    55 min
  • Limiting Beliefs that are Keeping You Small

    If you've been listening to the podcast a while now, you know that this podcast is a mix of really helpful perspectives from industry leaders and disruptors — and I'm always trying to think of more tools that I can give you that can help you where you are at today in your business. 

    Identifying your mindset and limiting beliefs is another tool in your toolkit to be very, very aware of — because believe me, our beliefs feel like facts 

    I am going to dedicate this episode with the most love for you and where you're at. And it all started with an email that maybe you can relate to.

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings: https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

    13 min
  • How to Source Dried Florals with Best Fronds

    Best Fronds is an environmentally conscious dried-floral supplier specializing in palms sourced from Arizona & San Diego. Everything they do revolves around sustainability, design & transparency. We chat about sourcing sustainability for florists and supporting other small businesses in the process.


    1:22 Becoming an industry disruptor
    5:44 Sustainability in Business
    8:59 Sourcing dried florals
    13:00 What sparks inspiration
    15:14 Best resource
    19:45 The art of selling
    @shopbestfronds

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings: https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

    28 min
  • Time is Money

    In this episode, we are talking all about how Time is Money.  We are breaking it down with data exactly what your time is worth, so you can feel more comfortable outsourcing tasks that will free up your time and really help your business grow. 

    1:43 Time exercise

    3:20 Crunching the numbers

    4:30 What are you spending your time on

    5:30 Focus on your income-producing tasks

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings: https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

    8 min
  • I Watched Your Masterclass, Now What?

    "Hey Franceska, I watched your masterclass and I have a few questions…" In this episode, I am answering questions that I received from listeners who watched the masterclass and still wanted to know a little bit more.  If this sounds like you, then keep listening.

    1:00 What is a realistic timeline to finish the course?

    1:20 Two roadmaps

    3:45 How long is the course and how much should I invest on my business outside of the course?

    6:30 What if I'm not a skilled and trained florist?  Is the design section enough?

     

    JOIN THE HOTEL FLORIST PROFIT METHOD:

    https://www.thehotelflorist.co/offers/F5BDnbEJ 

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

    14 min
  • What you didn't Know about Branding as a Hotel Florist with Creme Brands

    Kathryn is a designer-meets-strategist specializing in capturing that "must-have" factor for your brand. We discuss how your brand is not just your website and logo, it's really your visuals, voice, and reputation, and those 3 things work together.


    1:45 Intro to branding
    3:30 How to stand out online for potential clients
    11:14 Where to find inspiration and creativity for branding
    15:03 A timeless brand
    23:30 Getting to the next level
    26:31 Simple things to implement today
    @cremebrands

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings

    https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

    34 min
  • 5 Tips to Land Hotel Partnerships With Your Floral Business

    In this episode, I am so excited to share with you my top 5 tips for landing hotel partnerships.  These 5 tips I share will help you get started reaching out to hotels by answering your top questions when it comes to landing hotel partnerships.
    1:20 Know who to reach out to

    4:16 Find the right contact info

    7:18 When to email and when to pick up the phone

    9:42 Nurture the relationship

    11:10 Use social media to attract hotels to you

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings

    https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

    16 min
  • Answering the Top Questions I Get Asked!

    Today I am dedicating this entire episode to answering questions. 

    Questions that I have received from YOU, questions and concerns I have received in the Facebook group and on Instagram, as well as questions on just working with hotels, proposals, contracts. 

    So you will definitely want to tune into this episode — especially if you have questions!

    Here are some of the questions I answer in this episode:

    0:33 How do you create strong offer or proposal?4:19 How do you break in and establish those relationships?

    8:36 I'm worried about diversifying into this when the hospitality industry has taken such a hit.. is this a good time?

    11:53 How do you know which hotels to target?

    17:19 How do I increase my confidence while pitching?

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings

    https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

    20 min
  • My (5) Must-Have Clauses to Include in Your Hotel Contracts

    In this episode, I am sharing my 5 Must-Have Clauses to include in your hotel floral contracts. We all know we should have a contract when working with clients, but not a lot of us understand why it's so important — especially when working with hotels, and how it protects us legally.

    2:30 Exclusivity

    4:30 Intellectual Property

    7:00 Artistic Release

    7:50 Cancellation, rescheduling, and no shows

    9:40 Impossibility

     

    CONNECT WITH THE HOTEL FLORIST™️

    www.thehotelflorist.com

    https://www.instagram.com/thehotelflorist/

     

    *FREE MASTERCLASS FOR FLORISTS:

    How to Achieve Consistent Income without Depending on Weddings

    https://webinarkit.net/webinar/registration/614280b6d795ba001862250d

    14 min

About The Hotel Florist®

From the publisher's feed

This is an industry disruptor podcast for florists who want to create consistent 5k Months through hotel partnerships WITHOUT depending on unstable wedding and event income.

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