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The iOS 18 Impact: What Email Marketers Need to Know About Apple’s Latest Release
In this episode of Email After Hours, we dig into iOS 18 and its ripple effects on email marketing strategies.
Our expert guest is Jay Schwedelson, President and CEO of Outcome Media, and the founder of SubjectLine.com. He joins Guy and Danielle to break down what’s new, what it means for your campaigns, and how to get ahead of the curve—before the inbox alarm goes off all over again.
Topics include: AI-driven inbox categorization, monitoring KPIs, and adapting to dwindling open rates.
Guest at a Glance:
Jay Schwedelson is the President and CEO of Outcome Media, a multi-brand marketing services company, and the founder of SubjectLine.com, a game-changing tool that has analyzed over 15 million subject lines.
Jay has over 30 years of experience in email marketing, and a Guest Instructor in Email Marketing Best Practices at Harvard Business School.
Hosts at a Glance:
Danielle Gallant – Danielle is a Senior Email Strategist at Validity. She has over seven years of experience working with global brands to craft strategies that amplify email performance. She is a self-professed email nerd, dog lover, and podcast fanatic.
Danielle on LinkedIn
Guy Hanson – Guy is Vice President of Customer Engagement at Validity. He has led global consulting teams working with clients to improve email deliverability, subscriber engagement, and revenue. He believes in giving back to his community and is a regular speaker at flagship events, providing training and producing fresh and insightful thought leadership.
Guy on LinkedIn
If you enjoyed this episode then please either:
Check out our three most downloaded episodes:
Our expert guest is Jay Schwedelson, President and CEO of Outcome Media, and the founder of SubjectLine.com. He joins Guy and Danielle to break down what’s new, what it means for your campaigns, and how to get ahead of the curve—before the inbox alarm goes off all over again.
Topics include: AI-driven inbox categorization, monitoring KPIs, and adapting to dwindling open rates.
Guest at a Glance:
Jay Schwedelson is the President and CEO of Outcome Media, a multi-brand marketing services company, and the founder of SubjectLine.com, a game-changing tool that has analyzed over 15 million subject lines.
Jay has over 30 years of experience in email marketing, and a Guest Instructor in Email Marketing Best Practices at Harvard Business School.
Hosts at a Glance:
Danielle Gallant – Danielle is a Senior Email Strategist at Validity. She has over seven years of experience working with global brands to craft strategies that amplify email performance. She is a self-professed email nerd, dog lover, and podcast fanatic.
Danielle on LinkedIn
Guy Hanson – Guy is Vice President of Customer Engagement at Validity. He has led global consulting teams working with clients to improve email deliverability, subscriber engagement, and revenue. He believes in giving back to his community and is a regular speaker at flagship events, providing training and producing fresh and insightful thought leadership.
Guy on LinkedIn
If you enjoyed this episode then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow ‘Email After Hours’ on Spotify
- Hit like and subscribe on YouTube
Check out our three most downloaded episodes:
- Rethinking Customer Loyalty Programs: The Good, The Bad, and The Free Coffee
- The One Email Metric You’re Not Tracking (& Other Secrets to Killer Email Content) with MarketingProfs’ Ann Handley
- New Consumer Email Trends & Tips to Become a BFF Brand with the Data & Marketing Association (DMA)
View all episodes
By Sender Score Powered By Validity
5
6060 ratings
In this episode of Email After Hours, we dig into iOS 18 and its ripple effects on email marketing strategies.
Our expert guest is Jay Schwedelson, President and CEO of Outcome Media, and the founder of SubjectLine.com. He joins Guy and Danielle to break down what’s new, what it means for your campaigns, and how to get ahead of the curve—before the inbox alarm goes off all over again.
Topics include: AI-driven inbox categorization, monitoring KPIs, and adapting to dwindling open rates.
Guest at a Glance:
Jay Schwedelson is the President and CEO of Outcome Media, a multi-brand marketing services company, and the founder of SubjectLine.com, a game-changing tool that has analyzed over 15 million subject lines.
Jay has over 30 years of experience in email marketing, and a Guest Instructor in Email Marketing Best Practices at Harvard Business School.
Hosts at a Glance:
Danielle Gallant – Danielle is a Senior Email Strategist at Validity. She has over seven years of experience working with global brands to craft strategies that amplify email performance. She is a self-professed email nerd, dog lover, and podcast fanatic.
Danielle on LinkedIn
Guy Hanson – Guy is Vice President of Customer Engagement at Validity. He has led global consulting teams working with clients to improve email deliverability, subscriber engagement, and revenue. He believes in giving back to his community and is a regular speaker at flagship events, providing training and producing fresh and insightful thought leadership.
Guy on LinkedIn
If you enjoyed this episode then please either:
Check out our three most downloaded episodes:
Our expert guest is Jay Schwedelson, President and CEO of Outcome Media, and the founder of SubjectLine.com. He joins Guy and Danielle to break down what’s new, what it means for your campaigns, and how to get ahead of the curve—before the inbox alarm goes off all over again.
Topics include: AI-driven inbox categorization, monitoring KPIs, and adapting to dwindling open rates.
Guest at a Glance:
Jay Schwedelson is the President and CEO of Outcome Media, a multi-brand marketing services company, and the founder of SubjectLine.com, a game-changing tool that has analyzed over 15 million subject lines.
Jay has over 30 years of experience in email marketing, and a Guest Instructor in Email Marketing Best Practices at Harvard Business School.
Hosts at a Glance:
Danielle Gallant – Danielle is a Senior Email Strategist at Validity. She has over seven years of experience working with global brands to craft strategies that amplify email performance. She is a self-professed email nerd, dog lover, and podcast fanatic.
Danielle on LinkedIn
Guy Hanson – Guy is Vice President of Customer Engagement at Validity. He has led global consulting teams working with clients to improve email deliverability, subscriber engagement, and revenue. He believes in giving back to his community and is a regular speaker at flagship events, providing training and producing fresh and insightful thought leadership.
Guy on LinkedIn
If you enjoyed this episode then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow ‘Email After Hours’ on Spotify
- Hit like and subscribe on YouTube
Check out our three most downloaded episodes:
- Rethinking Customer Loyalty Programs: The Good, The Bad, and The Free Coffee
- The One Email Metric You’re Not Tracking (& Other Secrets to Killer Email Content) with MarketingProfs’ Ann Handley
- New Consumer Email Trends & Tips to Become a BFF Brand with the Data & Marketing Association (DMA)
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