Lawyers who desire to succeed in their craft must learn the art of public speaking and hone their presentation skills. Otherwise, they can never exercise their influence or connect with other people. Karin Conroy sits down with presentation pitching and speaker coach Juanita Wheeler to discuss how lawyers can build their brand and reputation through persuasive public speaking. She discusses how to tailor your message according to the audience you are speaking to and how persuasion can lead to trust. Juanita also stresses the importance of having a clear objective before speaking publicly to fully resonate with the needs and interests of the people you are talking to.