In this week’s episode of The Venue Rx podcast, our host Joanthan Aymin welcomes Jese Gray, the owner of Green Eyed Ambition, a service based business that helps entrepreneurs simplify their business and scale. Jonathan and Jese explore the crucial role of systems and processes in the success of event businesses. They highlight the necessity of organized systems to prevent chaos, streamline operations, and support growth. Jese, a certified HoneyBook pro, shares her expertise in assisting businesses in choosing the right CRM and technology. She emphasizes the importance of interconnected business aspects like client management and team communication. The conversation also covers understanding costs, organizing information, and utilizing a tech stack including HoneyBook, QuickBooks, Metrical, and Zapier. They discuss the challenges of feedback, making data-driven decisions, and using Asana for project management. Effective communication, follow-up systems, and professional financial transactions are stressed, with anecdotes shared about the consequences of neglecting these areas. 

About Our Guest: 

Jese launched LuxeGiving at 30 years old upon leaving corporate America to find happiness. Four years into starting LuxeGiving, she felt overwhelmed by the demands of hosting events, making sales calls, handling billing, and managing marketing tasks, limiting herself to a maximum capacity of 25 events per month. Despite her goal of expanding the business to 10 major cities, Jese faced challenges with systems and mindset obstacles, resulting in extensive travel between 5 states for events. She realized that hustling alone wasn't helping her achieve her goals and was holding back the business's potential, impacting her personal life and causing her to miss family functions.

Jese is now a service-based business coach who understands the challenges of running a business. She offers Honeybook workflow and other operating system setup services to help others in the industry master their back-office processes. For service-based business owners who wear multiple hats, from being the face of the company to handling sales, operations, customer service, and more, Jese provides support to alleviate overwhelm. As a business coach, she helps these owners create businesses they love and enjoy managing, offering guidance on streamlining operations for smoother functioning.

Find Her Here: 

Tel: (301) 375-0837

Website: https://www.greeneyedambition.com/

Instagram: https://www.instagram.com/greeneyedambition/

Youtube: https://www.youtube.com/channel/UCn8cbD7yFnP2EsyKwRXOePg