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Marketing is a tricky part of running a creative business. It can feel pushy, icky or simply like a chore — but at other times, it can be surprisingly interesting and even fun.
Over the years, we’ve dialled our marketing up and down, tried different things, and learned through plenty of trial and error.
This week, as we head into a more marketing-focused period, we’re chatting about our experiences and what we’ve learned along the way. Ultimately, it’s a conversation about putting yourself out there and sharing what you create.
Find out more about my signature course, Modern Mixed Media: https://classes.laurahornart.com/p/mmm8
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
In this episode, Richie shares a simple mindset tool for checking in on how we’re doing. Are we flat chat and edging towards burnout? Or have we eased off so much that we’re starting to disconnect and stagnate? It’s a helpful way to find that sustainable sweet spot and keep the spark alive over the long term.
We get there through a slightly meandering conversation that spans course launches, fitness regimes, family time and creative pursuits — so you’re going to have to trust us with this one!
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
Are you a lover of lists, a creature of habit, or more free-flowing in how you go about your days?
Today we’re talking about different working styles and how they have both served and hindered us at different times. If you’re looking for a one-size-fits-all system, this probably isn’t the conversation for you. But if you’re looking for encouragement to find a way of working that suits your unique personality, stage of life and current goals, with room to pivot as needed, then this is a chat you won’t want to miss.
I actually said to Richie after listening back to this episode that I think it might be one of our best. I hope you enjoy listening to it as much as we enjoyed making it.
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
This week, we talk about the question: when is something good enough? This came about because I’ve been struggling to make some decisions around my signature course, Modern Mixed Media.
We talk about the urge to keep improving and levelling up, and how this can sometimes be counter-productive. Sometimes, what we really need is to give ourselves permission to let something be what it was and be okay with moving on to what comes next.
This can also apply to older bodies of artwork and other creative projects. We hope it gives you some food for thought around when to keep working on something — and when to let it be.
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
This week I chat with Richie about watercolour painting and why it can be such a helpful medium, even if you usually work with acrylics, oils, or other materials. Whether you use it as a meditative practice, a way to create quick studies, or as a tool for improving your colour knowledge, it has so much to offer.
As usual, this conversation leads to a bigger discussion. We talk about the beauty of developing your passions, building skills and seeing the world through the eyes of an artist. We hope you enjoy the chat!
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
Join us for a conversation about taking small steps towards your dreams, no matter what stage of life or your creative career you’re at. We talk about overcoming self-doubt, asking for help, building confidence through connection, and chipping away at your goals one day at a time.
We hope this episode gives you a little nudge to give your dream the attention it deserves — not in a hustle kind of way, but as a joyful challenge that’s good for the soul.
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
In this episode, Richie and I ponder the question: is this even an art podcast anymore? Over the years, the topics we discuss have widened to include more about lifestyle, health, family and relationships. We’ve loved having the opportunity to talk honestly and let our conversations go where they want to.
This leads us to chat more about the advantage of being authentic and genuine in a world that is increasingly optimised, polished and trend-driven. We also talk about the impact of AI on creativity, how we’re navigating it in our own creative lives, and why authenticity can be a real opportunity for artists.
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
Today, Richie and I chat about how small acts of kindness can transform your creative practice. The idea for this conversation came about when I finally decided to clean and refresh my watercolour palettes. Taking the time to do this got me thinking about other ways I could be kind to my creativity and how that kindness might have a ripple effect on my entire art practice.
If you’ve been hard on yourself lately, this episode might be just what you need!
Mentioned in this episode:
154. Old Art: Should You Keep, Transform, or Set Free?
Creative Elements Challenge
Find me on Instagram: @laurahornart
We're back after nearly two years! In this more personal episode, we share why we stepped away from the podcast, the health journeys we've both been navigating, and how they've changed our approach to creativity.
We also talk about letting go of certain things, embracing the natural seasons of a creative life, and why stepping away from your art doesn't erase your identity as an artist. If life has pulled you away from creating lately, we hope this conversation leaves you feeling encouraged.
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
In this season finale, Richie and I discuss the healing power of art and how creativity has helped us both process emotions, find mindfulness, and reconnect with our playful side. I share how painting helped me navigate grief and social anxiety in my twenties, while Richie talks about how he accidentally discovered the meditative benefits of photography and why, as humans, we need struggle and challenge in our lives.
Plus, I’ve got a special announcement about my upcoming course, Modern Mixed Media. We'll be taking a short break and will return later this year with new episodes—see you then!
Learn more about Modern Mixed Media Course
Visit my resources page for more details on my classes, YouTube videos, free guides, and more!
Find me on Instagram: @laurahornart
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