Most pest control owners are chasing growth in the wrong place.

In this episode, Allan Draper sits down with Reagan Nickl (VP of Customer Success at Ask Nicely) to break down one of the most overlooked, but highest-impact, growth levers in your business: customer experience and retention.

If you’re focused on leads, sales, and marketing… but not obsessing over your current customers, you could be leaving massive revenue on the table.

Reagan walks through a practical, step-by-step framework for turning customer feedback into:

• Higher retention
• More referrals
• Better reviews
• More consistent, predictable revenue

They also dive into how to actually implement this (even if you’re busy), including:

• The 5-step feedback-to-growth system
• The biggest customer experience killers in pest control
• Why most companies lose customers (and don’t even realize it)
• How to use AI to automate follow-ups and recover unhappy customers
• Simple ways to turn your customers into raving fans

If you feel like you're working hard to grow, but not seeing the compounding results you want, this episode will show you exactly where to look.

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👉 Listen to the previous episode referenced in this conversation:
https://www.buzzsprout.com/1863674/episodes/18295530

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