Today, Shannon explores the transformative power of relationships in business. Fresh from her inspiring trip to Laguna Beach, Shannon shares insights gained from interactions with notable entrepreneurs like Jeff Fenster and David Norrie. Listeners will learn about the concept of relationship capital and its significance, along with practical advice on authentically connecting with others and the importance of making deposits and withdrawals in one’s professional network. The episode also delves into effective strategies for leveraging social media and business networks to cultivate meaningful connections. Whether a novice or a seasoned entrepreneur, this discussion will provide valuable strategies to enhance the quality of business relationships. Tune in to understand why top entrepreneurs prioritize relationships as the cornerstone of their success.  What you'll hear in this episode: 05:56 Reciprocity eases discomfort in asking for help. 

09:44 Focus on relationships, not marketing hacks.  If you like this episode, check out: Essential Phases in Selling Your Business 

Become the Director, Not the Lead Actor 

The Best Way to Get Out of a Business Funk  Want to learn more so you can earn more? Get $50 off your HR audit with People Principles by using code SHANNON50 here. Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ  Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.