In this episode, Pete Flint chats with Stacey Brown-Philpot, CEO of Task Rabbit, about leadership, company culture, and handling crises. They delve into TaskRabbit's evolution, community engagement, marketplace balancing, and tackling disintermediation. They also discuss geographic expansion, pricing strategies, and their IKEA acquisition. Lastly, they explore the gig economy's evolution, its regulation, and the impact of the COVID crisis.
TaskRabbit invented the gig-economy in 2008 with a marketplace that matches freelance labor with local demand for everyday tasks. Stacy Brown-Philpot became CEO of TaskRabbit in 2016 and led the company through its acquisition by IKEA in 2017.
In this episode, we discuss:
- Leadership changes
- Growth vs. profitability
- Competition
- Exits
- Expanding
- Regulation
Be on the lookout for more Iconic Marketplace episodes on the NFX podcast in the near future and read more NFX content at - www.nfx.com/essays
(0:00) Introduction and welcome to Stacey Brown-Philpott, CEO of Task Rabbit
(1:19) Discussion on leadership, company culture, and handling crises in the tech sector
(8:37) Evolution and challenges of TaskRabbit, and importance of community engagement
(14:12) Balancing between horizontal and vertical marketplaces, and dealing with disintermediation
(19:28) Geographic expansion strategies and pricing in service marketplaces
(23:37) TaskRabbit's acquisition by IKEA: alignment of values, cultural differences, and growth impact
(29:41) Advice for startups considering partnerships or M&A with traditional companies
(30:33) Discussion on the evolution and regulation of the gig economy
(34:15) Impact of the corona crisis on the gig economy and the future of the service marketplace
(36:40) Closing remarks