The Knowledge Project

The Outlier Playbook: The Patterns Behind Enduring Success


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What do some of the greatest outliers in business history have in common?

For the past year, I’ve been sharing the stories of history's greatest outliers like James Dyson, Estée Lauder, Sol Price, Henry Singleton, Les Schwab, Rose Blumkin, Jim Clayton, and Andrew Mellon. These are names that deserve to be studied, but rarely are.

This episode explores the mindsets, systems and patterns history’s most notable outliers used to turn adversity into long-term advantage.

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Approximate Timestamps:

(00:00) - Introduction

(01:51) - Part 1: A Taste for Saltwater

(09:20) - Part 2: Do it now

(17:40) Ad Break

(19:37) - Part 3: Systems to Scale

(30:51) - Part 4: Understand What Really Matters

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The Knowledge ProjectBy Shane Parrish

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