The Physical Product Movement

In this episode of The Physical Product Movement Podcast, Elena Guberman, CEO of newly launched CPG brand TBH (an honest snacking company founded by Stranger Things actor Noah Schnapp), joins us to discuss creativity and art in operations and how learning new things on the job and through a community has always helped her thrive.

Elena also explains why operations should work closely with sales and marketing to win and succeed, why it's important to be iterative and flexible, her rule of five when asking someone for advice, and plenty of other words of wisdom.

Learn more about Elena and TBH:

• Elena’s LinkedIn
• Elena’s Twitter
• Elena’s Instagram

Other Resources

• TBH LinkedIn
• TBH Website

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

In this episode of The Physical Product Movement Podcast, Eric Diamond and David Miller from Central Kitchen talk about what it takes to succeed as a new food and beverage brand, exciting new trends, and plant-based foods.

We also dive into why Eric and David have chosen not to take on any outside funding, the growing popularity of ghost kitchen spurred by the COVID-19 pandemic, how to be true to yourself and business, and a new perspective on the great resignation and work-life balance.

Learn more about Eric, David, and Central Kitchen:

• Eric's LinkedIn
• David's LinkedIn
• Central Kitchen's LinkedIn
• Central Kitchen's Website
• Central Kitchen Cleveland Facebook
• Central Kitchen Cleveland Instagram
• Central Kitchen Cleveland Twitter
• David Miller Group
• Craft Food Classroom

Other resources:

• Shucked 
• Bitter brew 
• Permission to Glow

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

In this episode of The Physical Product Movement Podcast, Hannah Hong, co-founder of Must Love, talks about her experience working in brand strategy and innovation and how Must Love went from being in Southern California grocery stores to expanding nationally.

Hannah also details the importance of maintaining relationships and how a chance meeting with a customer in Hawaii led to an introduction to a Costco buyer and eventually a deal.

Hannah describes the challenges of distributing a temperature-controlled product like ice cream in the CPG space and how being on Shark Tank forced them to embrace D2C and perfect it.

Learn more about Hannah, Mollie, and Must Love:

• Hannah's LinkedIn
• Mollie's LinkedIn
• Must Love LinkedIn
• Must Love Website
• Must Love on Instagram
• Must Love Podcast at Spotify

Other resources:

• Must Love on Shark Tank

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

Learn more about Jessi:

• Jessi’s LinkedIn
• Jessi’s Website

Other Resources

• Startup CPG LinkedIn
• Startup CPG Website
• Iroh’s Corner LinkedIn
• Iroh’s Corner Website
• LivBar’s LinkedIn
• LivBar’s Website

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

Business insurance is one of those important things we often leave on the back burner until it’s too late. Luckily, Danielle has years of experience and knowledge she shares during our conversation.

When should brands consider getting insurance? What are the different types of coverage and what can they do for me? Do I choose a brokerage or go straight to the insurance company? What if my co-packer or supplier already has insurance, can I rely on that?

Keep listening for the answers to those questions and more PLUS some stories from her clients that prove just how helpful insurance can be! Enjoy this episode all about business insurance for CPG brands!

Learn more about Danielle and Amelia Risk:

• Danielle's LinkedIn
• Amelia Risk's Website
• Amelia Risk's Facebook
• Amelia Risk's LinkedIn

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

In this episode, we're joined by Connor Curran, Chief Laundry Folder and Founder at Local Laundry. Inspired by his parents, Connor wanted to become an entrepreneur and find a way to connect with the community, bring people together, and make their lives a little bit better.

He shifted his attention towards clothing, as he believes the way we dress and present ourselves to the world sends messages about who we are and what we believe in. So he started an online t-shirt company called Local Laundry.

Since anyone can start a t-shirt company, the main factor is to differentiate yourself. Local Laundry focuses on giving back to the community, bringing people together, building a community around a brand, and celebrating everyone in that community.

Furthermore, Local Laundry switched all of its manufacturing to Canadian-made products. People are willing to pay slightly more as all the profit goes back to the Canadian community.

Connor also describes how the pandemic offered them the opportunity to switch their business focus from retail to custom garments and details the benefits of this move.

Learn more about Connor and Local Laundry:

• Connor’s LinkedIn
• Connor’s Twitter
• Connor’s Instagram

Other Resources:

• Local Laundry LinkedIn
• Local Laundry Website
• Local Laundry Twitter
• Local Laundry Facebook
• Local Laundry Instagram

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

If you have ever struggled with managing your sourcing, production, inventory, or anything on the operations side of your business, then today’s episode is what you need!

It’s called Inventory Management 101 - a conversation between our founder, Ken Ojuka, and Jessi Freitag on the Startup CPG podcast.

They talk about why you should manage your inventory more like you manage your personal finances with a bank account, how to make it all easier through automation, helpful tips for working with your co-packers and suppliers, when you should consider switching from spreadsheets to software for sourcing, production, and inventory management, and tons more.

Whether you’re new or a veteran in the CPG space, you’ll definitely learn something new in the episode

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

Other Resources:

• Check out the awesome CPG community at Startup CPG

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

In this episode, James Oliver, founder, and CEO of Atlas Bar shares his exciting journey in starting his own CPG brand in nutrition.
It is a great story that combines his passion for nutrition, athletic background, and a genuine concern about the impact of food on both the body and the mind.

The Atlas Bar is a unique product because it's the only one in its category that provides functional nutrition that supports both physical and mental health.
James also talks about how he drove Uber and sold knives to raise money, how he started advertising the product to different gyms, the risks, and processes involved with launching the company, and why entrepreneurs have to learn and develop persuasion.

Learn more about James and Atlas Bar;

• Jame's LinkedIn
• Atlas Bar LinkedIn
• Atlas Bar Official Website
• Atlas Bar Facebook
• Atlas Bar Twitter
• Atlas Bar Instagram

Other resources:

• How to Win Friends & Influence People
• The 7 Habits of Highly Effective People
• Shoe Dog: A Memoir by the Creator of Nike

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

In this episode, we're joined by Mike Lackman, CEO of Trade Coffee, a coffee company that unites over fifty of the best roasters in the country with 400+ coffees that are rich in variety and taste. They offer this coffee to consumers nationwide on a subscription basis.

We can compare Trade Coffee to Netflix, but for coffee. It's an innovative approach to retail that other businesses can also apply. Mike has some valuable advice about designing consumer experiences by gathering data in a survey to then curate recommendations.

Moreover, we talk about the importance of the story behind a product. Also, we discuss how to highlight your suppliers, the source of your product, and search for and take forward the uniqueness of the people, product, geography, and process involved in bringing a product to market.

Learn more about Mike and Trade Coffee:

• Mike’s LinkedIn
• Trade Coffee’s LinkedIn
• Trade Coffee’s Website

Automate your inventory operations with Fiddle: 

• Learn more
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so

In this episode, Ken Ojuka, the host of The Physical Product Movement Podcast and Co-founder at Fiddle, joins Alex Bayer, the founder and CEO at Genius Juice and the host of 15 Minutes of Genius Podcast. Ken shares his background and reveals his motivation behind starting Fiddle and The Physical Product Movement Podcast.

Learn more about Ken and Alex;

• Ken’s LinkedIn
• Alex’s LinkedIn

Other Resources

• Fiddle.io LinkedIn
• Fiddle.io Website
• Genius Juice LinkedIn
• Genius Juice Website
• 15 Minutes of Genius Podcast

Automate your inventory operations with Fiddle: 

• Learn more
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

Automate your inventory operations with Fiddle: 

• Learn more about Fiddle
• Get a free 14-day trial
• Schedule a demo
• Get The Ultimate Inventory Management Guide For Growing CPG Brands
• Get The Ultimate Supplier & Co-Packer List

If you enjoyed this episode then please either:

• Subscribe, rate, and review on Apple Podcasts
• Follow on Spotify
• Physical Product Movement RSS

The Physical Product Movement is hand crafted by our friends over at: fame.so