In this episode, Jo & Vicky reshare the story of how they met, why and how they set up The Canine Business Academy and Let´s Talk Dog Business Podcast which have both grown at a phenomenal rate. Vicky shares how meeting Jo and being coached by her transformed her approach, which enabled her to go from charging only £80 for her dog training to having clients scrambling to pay her £1,500. 

This eye-opening episode contains some real golden nuggets and ah-ha moments. It will help you understand why it´s time to invest in yourself so you can take your current business to the next level and leverage your knowledge to create multiple streams of income. 

KEY TAKEAWAYS

• Following the traditional dog training paths only got Jo & Vicky so far. They were working long hours for little reward.
• Trying to be a Jack of all trades and offer too many services wasted a lot of energy.
• Having to work so many hours and still not making ends meet was soul destroying and unsustainable. 
• When you are working too hard, it is difficult to find the time to pause and reflect on what you can do instead. But if you don´t do this and change how you are working, you remain stuck living a life that drains you.
• You have to invest in yourself to be able to take things to the next level. 
• Coaching is highly effective, you learn fast and get incredible support from someone who has been where you are now,
• Once you have committed to changing your business, go all in.
• The right coach will push you, so you have to get comfortable with being uncomfortable.
• Once you have created one successful business, setting up another one is much easier.
• You need to believe in your true value and charge accordingly. When Vicky went from charging £80 to £997, clients who´d done the puppy class for £80 went ahead and paid Vicky £997, then £1,500.

BEST MOMENTS

“It´s physically hard work. It's mentally hard work, because you've got all these different parts to think about, all these different dogs.”

““I was accidentally building this bl**dy empire of dog walking that I didn't actually want.”

“I genuinely think mindset is what sets people apart.”

“Merging just worked beautifully because we had those same values. We were running businesses that were essentially the same.”

“Ask - what positive action can you make today to start making a difference.”

“There are so many versions of success.”

“When you've got that support system …. You all have the opportunity and ability within you to create something that you never dreamed possible.

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/

Let´s Talk Dog Business Strategy Book - https://www.amazon.co.uk/Lets-Talk-Dog-Business-Strategy/dp/1068791705

Email [email protected]

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/