Think about it—when a customer walks into your showroom or calls your dealership, your team jumps into action. So why is chat any different? It shouldn’t be.

In this episode, I sit down with Ted Rubin, CEO of ActivEngage, to talk about the power of real, human conversation in the digital sales process. We break down why dealership live messaging is more than just answering questions—it’s a low-funnel opportunity to build trust, create a great experience, and ultimately, get more customers in the door.

We talk about: ✅ What actually works in live messaging (hint: ditch the templates) ✅ Why customers feel safer engaging in live convo before committing to a dealership ✅ How the right messaging strategy increases appointment set rates & sales ✅ Where digital retailing fits into these conversations

Live messaging isn’t just a feature—it’s an essential part of a modern sales process. When done right, it creates real engagement, builds relationships, and turns website visitors into buyers.

Listen in to learn how top-performing dealers are using live messaging to drive business, build their brand, and make it easier for customers to say yes!

Ted Rubin, ActivEngage  - [email protected] | ActivEngage.com 

Dealer Talk with Jen Suzuki Podcast | 🎧 https://apple.co/38lmHM1 🎧 https://spoti.fi/3uQ2nd1 | [email protected] | 954-873-8029 | edealersolutions.com | Meet me! bit.ly/3J7011t  |  Loyalty-Based Selling Strategies on CBT News | https://bit.ly/3JlcXAx

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