The #PrettyAwkward Entrepreneur Podcast

In this podcast, we dive deep into the battle of the social media giants: Instagram vs TikTok. I’m sharing the differences I’ve noticed between each platform since starting a new video series, and include the links to the posts I reference below! 

→Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/

→Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood

→Follow me on Instagram: https://www.instagram.com/meganyelaney/

Case Study 1:

TikTok Video: https://www.tiktok.com/@megdoestwinmotherhood/video/7413013517189549343

Instagram Video: https://www.instagram.com/p/C_vT3Z8u16k/

Case Study 2:

TikTok Video: https://www.tiktok.com/@megdoestwinmotherhood/video/7417141672519208222

Instagram Video: https://www.instagram.com/p/DAL8puROx_3/

A few weeks ago I started a video series with my @megdoestwinmotherhood brand and it started taking off, bringing in almost all of my new followers.  So in today’s episode I’m helping you pick a topic for a video series that will actually bring in ideal client followers.  Not only is a video series a great way to boost engagement, but it increases trust and helps your audience really get to know you on a deeper level. And when your ideal clients know you on a deeper level? They trust you. When they trust you? They BUY from you. It’s a win, win, win baby! Enjoy!

→Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/

→Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood

→Follow me on Instagram: https://www.instagram.com/meganyelaney/

In this empowering video, "Bouncing Back in Business: From Tough Times to Success," we explore effective strategies to recover and thrive after challenging periods in your business. Whether you've faced financial setbacks, market changes, or operational hurdles, this guide will equip you with the tools and mindset needed to turn your situation around. 

Join us as we discuss key topics such as:

- Identifying the root causes of your setbacks

- Building resilience and a positive mindset

- Leveraging your network for support and advice

- Setting achievable goals to regain momentum

Don't let tough times define your business journey. Learn how to adapt, innovate, and emerge stronger than ever! Subscribe for more insightful content on entrepreneurship and business success. 

→Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/

→Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/

Have you ever wondered how some creators go viral overnight? In this video, I share the one game-changing strategy that skyrocketed my content and transformed my online presence in 2024 for my Meg Does Twin Motherhood brand (and it’s probably not what you expect).

I also share three other twin specific accounts to exemplify this strategy in action and why it WORKS.  If you're ready to take your content to the next level, hit that play button and let’s dive in! Don’t forget to like, share, and subscribe for more tips on growing your brand!

→Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/

→Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood

→That Twin Mama Instagram: ​​https://www.instagram.com/thattwinmama_/

→KT Hillier Instagram: https://www.instagram.com/kthillier/

→Morgan Kunzie Instagram: https://www.instagram.com/morgan.kunzie/

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/

Are you feeling stuck in your business? It's time to re-ignite the spark and get back on track with effective growth strategies! In this episode, we explore proven methods that can help you get back in the game.

Meg also shares a little update on her 100K followers by the end of 2024 goal!

Whether you're a small business owner or a seasoned entrepreneur, these strategies will help you revitalize your business and achieve sustainable growth. Don't forget to subscribe for more valuable tips and insights! 

→Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/

→Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood

→TikTok Video I Reference in Episode: https://www.tiktok.com/@megdoestwinmotherhood/video/7410458281283521822

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/

In this episode, Meg discusses her new brand and her goal of reaching 100K followers by the end of 2024. She emphasizes that the purpose of building this brand is not solely for income, but rather to document her journey through pregnancy and motherhood, make an impact, and inspire others. Meg shares her structured approach to content creation, including vlogs, face-to-camera videos, and occasional trends. She also outlines the pillars she will focus on, such as twin mom routines, postpartum journey, pumping, and 35 and over pregnancy. Meg plans to have a structured schedule for scripting, filming, and editing to ensure consistency and growth.

Takeaways

• Building a new brand should be driven by passion, purpose, and excitement, rather than as a solution to revive an existing business.

• Structured formats, such as vlogs and face-to-camera videos, help build trust and connection with followers.

• Having structured topics or pillars to pull from ensures consistent and focused content creation.

• A structured schedule for scripting, filming, and editing is essential for maintaining consistency and growth.

• Setting big goals pushes you to think bigger and take action on things you may not have considered otherwise.

→Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/

→Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/

In this episode, Meg discusses how she grew a brand to 34,000 followers in less than a year. She shares her journey of starting a brand separate from her current business and overcoming imposter syndrome. Meg talks about her experience with marriage and how she decided to share her story to inspire others. She also discusses the growth of her brand focused on twin motherhood and exclusive pumping.

Takeaways

• Pick a topic for your brand that is easy to create content from and is ingrained in your life.

• Test different execution styles to find what works best for your content.

• Create content that gets your audience talking, commenting, and sharing.

• Focus on relatability and find everyday moments that resonate with your audience.

• Be consistent in posting content and stay true to your chosen topic.

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/

Follow Meg Does Twin Motherhood on Instagram: https://www.instagram.com/megdoestwinmotherhood/

Follow Meg Does Twin Motherhood on TikTok: https://www.tiktok.com/@megdoestwinmotherhood

In this episode, Meg discusses the importance of failing your way to success and shares lessons learned from her own epic fails. She emphasizes that failure is a necessary part of the journey and that most successful people have experienced multiple failures before achieving their goals. 

Meg shares specific examples of her own failures, including making wrong hiring decisions, not saving enough money, separating from her husband during a pandemic, and having a high-cost launch with low profits. She also highlights the importance of learning from failures and shifting one's perspective to see them as opportunities for growth.

Takeaways

• Failure is an essential part of the journey to success. Most successful people have experienced multiple failures before achieving their goals.

• It is important to learn from failures and see them as opportunities for growth and learning.

• When making hiring decisions, it is crucial to do due diligence and ensure that the results are there, even if the person is referred by a trusted source.

• Spending money on things that serve a purpose and bring value is more important than spending money on things for the sake of appearances.

• Hiring essential team members and avoiding unnecessary expenses can lead to a leaner and more successful business.

• Separation and challenges in relationships can sometimes be the key to building a stronger and more fulfilling partnership.

• Testing and proving a program or product organically before investing in ads can save time, money, and energy.

• Shifting one's perspective on failure and seeing it as a stepping stone to success can change the trajectory of one's business and life.

→My “Museum of Failures” post: https://www.instagram.com/p/C-aWatKJpR3/

→My $18K Mishap: How to Bounce Back After a Bad Investment and Trust Again:: https://podcasts.apple.com/us/podcast/the-prettyawkward-entrepreneur-podcast/id1471547197?i=1000608130094

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/

In this episode, Meg discusses why she is able to consistently resign the same clients despite multiple business changes. She shares statistics on client retention and the benefits of selling to existing customers. Meg emphasizes the importance of extending the lifetime value of ideal clients and the advantages of working with familiar clients. She highlights three key factors that contribute to client retention: being honest and transparent about her entrepreneurial journey, taking a whole person approach to coaching, and setting clear codes of conduct for clients. Meg also provides a list of codes of conduct that she uses in her coaching programs.

Takeaways

• The average business loses about 20% of its clients each year, so it's important to focus on extending the lifetime value of ideal clients.

• Selling to existing customers has a higher success rate compared to selling to new customers.

• Resigning the same clients is easier when there is honesty and transparency about business changes and adaptations.

• Taking a whole person approach to coaching, considering both business and personal aspects, strengthens client relationships.

• Setting clear codes of conduct for clients helps establish expectations and fosters a collaborative and respectful coaching experience.

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/

In this episode, Meg discusses the need for business makeovers and how small tweaks can have a big impact. She shares five signs that indicate the need for a business remodel, including exhaustion, resentment towards clients, feeling capped in terms of work and income, personal relationships being affected, and experiencing a big life change. She emphasizes that a business remodel doesn't have to be a complete overhaul, but rather small adjustments to align with the current season of life.

Takeaways

• Businesses often need makeovers, but it doesn't mean the previous version was wrong or bad.

• Five signs that indicate the need for a business remodel: exhaustion, resentment towards clients, feeling capped in terms of work and income, personal relationships being affected, and experiencing a big life change.

• A business remodel can involve small tweaks and adjustments rather than a complete overhaul.

• It's important to prioritize personal relationships and ensure they are not negatively impacted by the business.

• A business remodel should be aligned with the current season of life and the individual's goals and desires.

→DM me “REMODEL” on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/