The Skift Travel Podcast

The Private Sector’s Role in Saudi’s Travel Ambitions


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For this bonus episode, Skift CEO Rafat Ali is joined by Almosafer CEO Muzzammil Ahussain to discuss the evolution of the travel industry in Saudi Arabia, the significance of Saudi travelers on the global stage, and the impact of recent changes in visa regimes. Ahussain shares his personal journey from the U.S. to Saudi Arabia, the growth of Almosafer, and the company's upcoming IPO plans. The discussion also touches on the effects of COVID-19 on domestic travel and the dynamics between online and offline booking methods.

Ali and Ahussain walk through the evolving landscape of travel in Saudi Arabia, highlighting trends such as last-minute bookings, the growth of religious tourism, and the challenges of talent retention in a rapidly expanding market. Ahussain also emphasizes his company's ambitious vision for the country's development, the changing perceptions of Saudi Arabia in the West, and the integration of AI to enhance business operations. The discussion also touches on the importance of women's roles in the workforce and the potential for significant growth in the tourism sector leading up to major events like the World Cup.

Read more about tourism at Skift’s tourism hub: https://skift.com/tourism

Takeaways

  • Almosafer is the largest travel and tourism company in Saudi Arabia.
  • Saudi travelers are high spenders and significant for global tourism.
  • Visa regimes for Saudis are becoming more accessible, boosting travel.
  • Domestic tourism in Saudi Arabia has seen a significant increase post-COVID.
  • WhatsApp is a key sales channel for Almosafer.
  • The company is preparing for an IPO to enhance its market presence.
  • The future of travel in Saudi Arabia looks promising with ongoing investments. 80% of bookings in Saudi Arabia are four and five star.
  • 40% of hotel bookings are made within 48 hours.
  • The average booking window is about 10 days.
  • Religious travel presents a significant growth opportunity.
  • Riyadh to Dubai is one of the most profitable routes globally.
  • Saudi Arabia's development is driven by ambition.
  • Talent retention is a major challenge in the growing market.
  • AI is being leveraged to enhance productivity and efficiency.
  • The period from 2027 to 2030 will be crucial for Saudi Arabia's growth.
  • Connect with Skift
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    Subscribe to @SkiftNews and never miss an update from the travel industry.

    Chapters

    00:00 Introduction to Al-Musafir and Its Significance

    05:24 Muzzammil's Journey: From the US to Saudi Arabia

    09:01 The Global Importance of Saudi Travelers

    11:44 Changes in Visa Regimes and Travel Trends

    15:57 Impact of COVID-19 on Domestic Travel in Saudi Arabia

    18:58 Al-Musafir's Growth and Future IPO Plans

    21:10 The Dynamics of Online vs Offline Travel Booking

    23:29 Understanding Saudi Arabia's Travel Trends

    26:36 Growth Opportunities in Religious Travel

    29:21 The Most Profitable Routes in the World

    31:16 Ambition vs. Reality in Saudi Development

    33:41 Changing Perceptions of Saudi Arabia

    36:32 The Role of Women in Saudi Workforce

    37:26 Talent Retention Challenges in a Growing Market

    38:35 Leveraging AI for Business Growth

    42:33 Future Vision Post-IPO

    ...more
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