The Pro Church Tools Show with Brady Shearer

By Pro Church Tools

Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.... more

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The podcast currently has 908 episodes available.

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Number 1: Most Pastors Lead Small Churches. Most People Don't Attend One.
7 in 10 American churches are under 100 people. Yet over half of churchgoers worship in churches of 500 or more. Today, we'll unpack American Christianity's two competing versions of "normal" - and what small, large, and mid-sized churches should do about it. ============================= Table of Contents: ============================= 0:00 - Intro 2:04 - The Math Behind the Paradox 3:23 - Two Different Versions of Normal 10:25 - Trained Big, Hired Small 12:19 - Big Churches Set the Standard 19:47 - Growth Feeds Growth 21:26 - Scale Makes Room for Everyone 22:50 - Small Churches Win on Commitment 24:47 - The Middle Gets Squeezed 29:30 - Big Churches Control the Story 31:12 - Final Thoughts IMPORTANT LINKS Church Chaos Episode 4: https://youtu.be/ToD6BaY7ssk THE 167 NEWSLETTER 📫 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer/ 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer ALL CITATIONS LIFEWAY RESEARCH - "1 in 6 Protestant Churchgoers Attend Megachurches" (August 2026) — SECONDARY https://research.lifeway.com/2026/08/12/1-in-6-protestant-churchgoers-attend-megachurches/ - "Smallest, Largest Churches See Strongest Discipleship Scores" (August 2026, n=2,130) — PRIMARY https://research.lifeway.com/2026/08/25/smallest-largest-churches-see-strongest-discipleship-scores/ HARTFORD INSTITUTE FOR RELIGION RESEARCH - "Megachurch Resurgence" (June 2026) — PRIMARY https://hirr.hartfordinternational.edu/wp-content/uploads/2026/06/Megachurch-Resurgence.pdf NATIONAL SURVEY OF RELIGIOUS LEADERS - "Clergy in America" (2025 report, n=1,600 clergy) — PRIMARY https://static1.squarespace.com/static/65417aab75d81771950d332f/t/67cb42e5cad1c1762527f317/1741374184941/NSRL-report-2025-clergy-in-america.pdf ABOUT ME Well hey there! I'm Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years.
September 02, 202637min
Number 2: We Put 8 Popular Church Trends on Trial
Many churches are borrowing the same trends: 360 stages, LED walls, AI artwork, sermon series rebrands. Some push mission forward. Most just recycle. Today, we'll put each one on trial and deliver a verdict: keep it, kill it, or reinvent it. ============================= Table of Contents: ============================= 0:00 - Intro 1:12 - The 360-Degree Stage 10:01 - The Pyramid Projector 16:19 - Cinematic Sermon Reels 21:49 - The Rage Bait Interview Trend 26:04 - A New Visual Identity for Every Sermon Series 31:25 - LED Walls as the Stage Centerpiece 34:23 - AI-Generated Artwork 39:31 - Trendy Typefaces That Sacrifice Readability THE 167 NEWSLETTER 📫 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
August 26, 202642min
Number 3: The Church Announcements Formula [Building Block #6]
GET YOUR CHAOS SCORE: https://prochur.ch/3U2rdXm If your announcements are just dates, times, locations, logistics, the room quietly tunes out. Information doesn't move people; inspiration does. Today, we'll unpack the formula that fixes church announcements for good - one story, one next step - then rewrite real ones live. ============================= Table of Contents: ============================= 0:00 - Intro 1:08 - 7 Building Blocks Recap 6:53 - Building Block #6: The Church Announcements Formula 10:20 - Why Lead With One Story? 19:29 - One Next Step 22:07 - Different Types of Stories 23:36 - Example #1 33:44 - Example #2 45:22 - Example #3 52:11 - Final Thoughts IMPORTANT LINKS - Get Your Chaos Score: https://prochur.ch/3U2rdXm - The 7 Building Blocks PDF: https://prochur.ch/building-blocks - The Church Communications Masterclass: https://www.youtube.com/watch?v=aETNv9BoDzQ CITATIONS Robert H. Stein - "The Method and Message of Jesus' Teachings" (35% of Jesus' teaching in the synoptic Gospels uses story) National Library of Medicine - "Why Inspiring Stories Make Us React: The Neuroscience of Narrative" https://pmc.ncbi.nlm.nih.gov/articles/PMC4445577/ THE 167 NEWSLETTER 📫 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
August 12, 202654min
Number 4: The Church Event Promotions Playbook [Building Block #4]
GET YOUR CHAOS SCORE: https://prochur.ch/3TNrMnO Your biggest event gets under-promoted. A tiny ministry floods the feed - because one passionate leader pushed hard. Today, we'll unpack the playbooks that answer "how will my event get promoted?" before anyone asks - what channels, what timing, what assets. ============================= Table of Contents: ============================= 0:00 - Intro 1:27 - The 7 Building Blocks 4:00 - Building Block #4: Supply Promotions Playbooks 7:50 - Step 1 - Take Inventory of Every Channel 14:14 - Step 2 - Define Your Promo Formats 14:44 - Sprinkle Promos 16:43 - Sprint Promos 17:52 - Smuggle Promos 20:38 - Equipping Leaders With the Promotions Playbooks 26:52 - Example Promotional Playbook for Level 1 41:27 - Final Thoughts IMPORTANT LINKS - Get Your Chaos Score: https://prochur.ch/3TNrMnO - The 7 Building Blocks PDF: https://prochur.ch/building-blocks - The Church Communications Masterclass: https://www.youtube.com/watch?v=aETNv9BoDzQ THE 167 NEWSLETTER 📫 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer/ 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer ABOUT ME Well hey there! I'm Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years.
July 29, 202644min
Number 5: The Secret Weapon of Church Communications [Building Block #3]
GET YOUR CHAOS SCORE: https://prochur.ch/4ylExWR Announce everything, and people tune out. Cut back, and entire ministries vanish. Today, we'll unpack Building Block #3 - giving every ministry a home so visibility no longer depends on stage time - with real examples from churches already running it. ============================= Table of Contents: ============================= 0:00 - Intro 6:25 - Building Block #3: Give Each Ministry A Home 9:11 - Real Church Testimony 10:36 - What is a Post Collection? 20:20 - The SEO benefit of Post Collections in an AI-Search world 22:30 - Examples from outside the church world 23:49 - Organizing your communications 25:26 - Alex's Post Collections 27:07 - Small Group Post Collections 29:42 - How this play into The 7 Building Blocks? 31:40 - Why are we doing Free Church Communications Makeovers? 37:04 - Do Post Collections work outside of Nucleus? 38:06 - The Secret Post Collection You'll Love IMPORTANT LINKS - Get Your Chaos Score: https://prochur.ch/4ylExWR - Free Communications Makeover: https://www.makeover.church - The 7 Building Blocks PDF: https://prochur.ch/building-blocks - The Church Communications Masterclass: https://www.youtube.com/watch?v=aETNv9BoDzQ - Life Abundant Post Hub: https://www.lifeabundant.info/posts - Nucleus Posts Demo: https://life-demo.nucleus.church/posts THE 167 NEWSLETTER 📫 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer/ 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer ABOUT ME Well hey there! I'm Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years.
July 22, 202644min