Recently, I made a social media discovery I never saw coming. We're calling it a hack, but that doesn't quite capture it. This isn't a shortcut—it actually makes social media more human. And for churches, it's a game changer.

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Table of Contents:

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0:00 - Intro

0:50 - DM Automation

5:18 - Pushback on DM Automation

10:54 - My Recent Comment On A Post

14:40 - My Test

25:25 - Church Application

THE 167 NEWSLETTER

📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

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🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

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Here’s what’s working for youth groups on social media in 2025. We’re breaking down strategy, post ideas, and the best youth group accounts to follow for inspiration. Let’s dive in.

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Table of Contents:

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0:00 - Intro

2:17 - Guiding Principle #1: Student Driven

9:19 - Guiding Principle #2: Show Don't Tell

14:39 - Post Idea #1: Mic Up Kid

17:42 - Post Idea #2: Disposable

19:55 - Post Idea #3: Broadcast Channels

23:30 - Post Idea #4: Live Performance

29:35 - Post Idea #5: Bible Trivia

IMPORTANT LINKS

- Pro Church Certified: https://certified.prochurchtools.com/

- How Churches Are Really Reaching Young People with Dr. Kara Powell: https://youtu.be/v6O0USRnwbY

- cravegeneration: https://www.instagram.com/cravegeneration/

- weareamplifyyouth:https://www.instagram.com/weareamplifyyouth/

- Try This Church Photo Trend ASAP: https://youtu.be/ox4FQ3VKrj0

THE 167 NEWSLETTER

📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

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🐦 Twitter: https://twitter.com/bradyshearer

Strong teams are the backbone of every thriving church. But let’s be honest—building them isn’t always easy. Today, we’re sharing underrated strategies and practical exercises that can help your church cultivate competent, healthy teams that last.

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Table of Contents:

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0:00 - Intro

1:45 - Guiding Principle #1: Churches Thrive By Developing Talent, Not Just Discovering It.

7:13 - Guiding Principle #2: You Need Both Soft Skills And Hard Skills

9:18 - Hard Skill #1: Complex Made Simple

13:20 - Hard Skill #2: Get A Quick Win ASAP

16:22 - Hard Skill #3: Long Obedience In The Same Direction

19:20 - Soft Skill #1: Known & Needed

23:35 - Soft Skill #2: People Will Do Almost Anything To Not Feel Pain

29:30 - Soft Skill #3: Expanding Your Language Expands Your World.

32:33 - Pro Church Certified Deep Dive

IMPORTANT LINKS

- Pro Church Certified: https://certified.prochurchtools.com/

- An Honest Conversation about recruiting volunteers: https://youtu.be/FiyWC4B_lNU

- Loom: https://www.loom.com/

THE 167 NEWSLETTER

📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

🎵 TikTok: https://www.tiktok.com/@bradyshearer

🐦 Twitter: https://twitter.com/bradyshearer

Got tough church social media questions? Today, we're tackling the most obscure, specific, and church-centric challenges you won’t find answers to in search engines. Let’s bring clarity to your social strategy!

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Table of Contents:

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0:00 - Intro

1:30 - Tips for creating a modular, welcoming, pinned profile banner?

7:02 - How to boost engagement on new church Instagram pages?

9:22 - How frequently should you be posting?

13:32 - Planting a church soon, what should be doing in the lead up on social?

17:30 - Who should be in front of the camera staff-wise?

20:00 - Why did our Facebook engagement drop suddenly?

22:28 - What do we do with bad comments on our church Instagram page?

IMPORTANT LINKS

- Try This Church Photo Trend ASAP: https://youtu.be/ox4FQ3VKrj0

- SocialSermons: https://www.socialsermons.com/

- Exposing Church Social Media Myths!: https://youtu.be/pLOhaisGwTA

- Church Social Media Trends For 2025: https://youtu.be/_lFcU5cL42w

- Nucleus Insiders: https://www.facebook.com/groups/nucleusinsiders/

THE 167 NEWSLETTER

📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

🎵 TikTok: https://www.tiktok.com/@bradyshearer

🐦 Twitter: https://twitter.com/bradyshearer

Church leadership can be challenging, especially when negativity creeps into your team. Whether it’s one disruptive member or a broader cultural issue, it’s tough to navigate. Today, we’re sharing a practical framework for both preventing and addressing these challenges, based on our combined experiences in ministry and serving churches.

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Table of Contents:

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0:00 - Intro

0:58 - Set the standard yourself

11:30 - Set the standard for communication

17:24 - Align Behavior And Attitude Issues With Your Church's Core Values And Mission

22:15 - Earn Equity

26:24 - Clarify Expectations

THE 167 NEWSLETTER

📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

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🐦 Twitter: https://twitter.com/bradyshearer

03It’s a new year, so let’s dive into the top social media trends for 2025! We’re tracking six key trends that could shape how your church engages online. And trust us, the first one is a game-changer you’re probably not expecting.

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Table of Contents:

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0:00 - Intro

0:45 - The Anti-Trend

3:25 - The Period Of Stagnation

11:06 - The TikTok Ban15:55 - Social For Search

25:05 - Social For Market Research

32:30 - AI Memes

THE 167 NEWSLETTER

📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

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🐦 Twitter: https://twitter.com/bradyshearer

Today, we sit down with Jay Kranda, the online pastor of Saddleback Church since 2013. As one of the pioneers of online ministry since the early 2000s, Saddleback has developed unconventional approaches to online church—challenging the conventional wisdom in fascinating ways.

IMPORTANT LINKS

- Jay Kranda: https://www.jaykranda.com/

- Alpha Omega Digital Tool To Help Your Church: https://bit.ly/3DdCyLX

- Online Church Is Not the Answer by Jay Kranda: https://www.jaykranda.com/mybook

THE 167 NEWSLETTER

📫 52,481+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

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🐦 Twitter: https://twitter.com/bradyshearer

Let’s address some unpopular truths about church online—conversations many avoid but need to have. By confronting these realities, we can better focus our church's efforts and resources for greater impact.

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Table of Contents:

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0:00 - Intro

0:37 - Aesthetic Mismatch

8:08 - Social Media Is A Marathon, Not A Sprint

10:22 - Reaching Locally By Going Broadly

13:15 - Criticism Comes With Social Media

16:15 - You Can’t Outgrow Your Growth

19:04 - Tracking Posts to Guest Visits Is Impossible

24:24 - Boring Posts Often Perform The Best

IMPORTANT LINKS

- Social Media Hate: How Churches Should Respond!: https://youtu.be/mznF4GqFKJI

THE 167 NEWSLETTER

📫 52,481+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

🎵 TikTok: https://www.tiktok.com/@bradyshearer

🐦 Twitter: https://twitter.com/bradyshearer

Smaller churches can grow without a big budget—using just seven essential tools! These zero-cost marketing strategies are designed to help you reach more people effectively. Sound too good to be true? Let us show you how it’s done.

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Table of Contents:

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0:00 - Intro

3:55 - Annual Bridge Events

9:53 - Viral For Me Clips On Social

11:30 - Get More People In Your Building Beyond Sunday Service

18:19 - Google Ad Grants & SEO

20:25 - Follow-back On Social & Like Their Content 

22:15 - Build An Invite Culture

IMPORTANT LINKS

- Google Gives Churches $10K in Free Ads: No Catch?: https://youtu.be/cdWrWtTgxkM

- Google Business Profile for Church [Master Guide]: https://youtu.be/TEo6tDNYt5g

THE 167 NEWSLETTER

📫 52,481+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

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🐦 Twitter: https://twitter.com/bradyshearer

Some of the world's best creative tools are deeply discounted - and sometimes even free - for churches and non-profits. But how do you access these discounts and what are the eligibility requirements? Today, we've compiled a list of the top 20 free and discounted software platforms and creative tools for churches and non-profits.

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Table of Contents:

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0:00 - Intro

1:46 - Resolve

3:39 - Nucleus Free Website Makeovers

5:29 - Canva For Non-Profits

8:04 - Blackmagic Camera App

9:23 - iPhone Camera App

10:17 - Adobe Creative Cloud

13:50 - Quickbooks

14:30 - Microsoft Office

14:56 - Zoom

15:49 - Google Ad Grant

16:13 - Google Workspace

17:20 - Calendly

18:11 - Buffer

18:40 - Vista Social & Bonfire

19:15 - Miro

19:32 - 1Password

22:35 - Trello

23:00 - ClickUp

24:08 - Notion

24:20 - Dropbox

24:42 - Auphonic

IMPORTANT LINKS

- Resolve: https://www.blackmagicdesign.com/ca/products/davinciresolve

- Nucleus Free Website Makeovers: https://www.nucleus.church/makeovers

- Canva For Non-Profits: https://www.canva.com/canva-for-nonprofits/

- Blackmagic Camera App: https://www.blackmagicdesign.com/ca/products/blackmagiccamera

- Adobe Creative Cloud: https://www.techsoup.org/adobe 

- Quickbooks: https://www.techsoup.org/intuit 

- Microsoft Office: https://www.techsoup.org/microsoft 

- Zoom: https://www.techsoup.org/zoom 

- Google Ad Grants: https://www.google.ca/grants/

- Google Workspace: https://www.google.com/nonprofits/offerings/workspace/ 

- Calendly: email [email protected]

- Buffer: https://buffer.com/nonprofits

- Vista Social: https://vistasocial.com/nonprofits/

- Bonfire: https://www.bonfire.com/fundraising/nonprofits/ 

- Miro: https://miro.com/npo/

- 1Password: https://1password.com/for-non-profits/

- Trello: https://www.atlassian.com/licensing/purchase-licensing#pricing-discounts 

- ClickUp: https://clickup.com/teams/non-profit 

- Notion: https://www.notion.so/nonprofits 

- Dropbox: https://www.techsoup.org/dropbox 

- Auphonic: https://auphonic.com/pricing 

- The Church iPhone Filmmaking Masterclass: https://youtu.be/6OWGVAuYSEk?si=N3pdkqp7TyaVZlef

- Magic Formula for Cinematic Church iPhone Videos: https://youtu.be/rCrW6kS_cYc?si=6qgtrk89HS_mfcro

- Don't print Church Bulletins, do this instead!: https://youtu.be/W3MEJ_6NYGA?si=QF5Snff0fb_aJNCw

THE 167 NEWSLETTER

📫 52,481+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com

GET IN TOUCH

🌍 The Company: https://prochurchtools.com

🖥️ Nucleus, The Church Website Builder:  https://www.nucleus.church

📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com 

JOIN THE COMMUNITY

📸 Instagram: https://www.instagram.com/bradyshearer

🎵 TikTok: https://www.tiktok.com/@bradyshearer

🐦 Twitter: https://twitter.com/bradyshearer