The Profit Scale

Welcome to season three! I kick off this season with a come to Jesus moment about the #1 you absolutely need to be doing if you want to secure corporate clients. And that thing is prospecting.

In today’s conversation, I break down all the components of prospecting to help you understand what it is, why it’s important and how you can begin incorporating it into your daily activities.

And since I don’t like to leave you hanging, I also provide a prompt that you can use with Chat GPT to help you create a prospect list in just a few seconds.

So hit play and settle in, friend. Let’s get started.

More and more entrepreneurs are either adding a B2B revenue stream to their business, or shifting to focus completely on serving corporate clients, and this is a shift I love to see!

With the global consulting market being a $250 billion industry, this is proof that there is space for you in these rooms and at these tables. Let’s make sure you're positioned to get your piece of the pie in 2023 and beyond.

In today’s episode, I share with you three tips to position your business for success in the B2B market. Hit play, and let’s get started!

Sales, whether you like it or not it’s an important part of your business. Many of us have spent years tolerating the need for selling in our business but would avoid it altogether if it was an option. And yet, success with corporate clients depends largely on how effectively and actively we engage in the sales process.

Activities like prospecting, cold-emailing and cold-calling, are ones that we have to get comfortable with, and so today’s episode is about introducing you to a new way to sell. One that is in alignment with your values, one that can be enjoyable and one that your prospects will welcome.

Hit play, and allow me to reintroduce you to sales.

Salutations, friend! Marketing to corporations is drastically different from marketing to consumers. That doesn’t mean it has to be difficult. It just takes a different strategy and new insight. That’s where I come in to help. When you know who you’re speaking to and what is important to them, you can tailor your content and your marketing for success.

This episode will help you easily identify and market to the different roles influencing the corporate decision-making process and enable you to align your marketing strategies and efforts with your target clients.

So, turn up the volume and settle in, friend. Let’s get started.

Salutations, friend! Finding corporate clients can leave you feeling like Lionel Richie singing: "Hello, is it me you're looking for?" I completely understand the frustration. That's why in today's conversation I'm going to walk you through a strategy to help you find your first corporate client.

This will help you to be able to easily identify the corporate clients that are best for you and your business.

So, hit play and settle in, friend. Let's get started.

Salutations, friend! Securing corporate clients can seem like a daunting task. In actuality, corporate clients and revenue streams are all around us. In today's conversation, we dive into different corporate revenue streams and what those can look like.

This conversation will encourage you to see that there isn't a shortage of opportunities for you to secure corporate clients. There's room at the table.

Hit play and settle in, friend. Let's get started.

Salutations, friend! Pricing your services is both an art and a science and can feel especially complex when pricing your service for corporate opportunities.

In today's conversation, we'll talk about a framework to simplify the process of pricing. Today you'll learn how to identify and apply The Pillars of Pricing™ so you can price with confidence. The Pillars we discuss may apply to every business, but what they look like will be unique to your business.

Hit play and settle in, friend. Let's get started.

Salutations and welcome back, friend! I understand how difficult it can be to want to expand your clientele to include corporate clients while being unsure of how exactly to accomplish that.

In today's conversation, we'll discuss how to attract and serve corporate clients as new business owners. I believe that this will benefit you by providing the tools necessary to position your business to attract the right high-value and high-paying clients for you.

Hit play and settle in, friend. Let's get started.

Welcome back to another episode of The Profit Scale, friend! The focus of our conversation today is on strategic leadership, meaning taking some time to reflect on how to improve the strategy behind your actions to help you move your business forward.

Here’s the fact. The consulting industry is shifting, and whenever there is a shift in the needs within an industry, it creates an opportunity for growth and success for the companies that align with the needs of their market as they emerge.

Whether you’re an independent consultant, or you’re a leader in a large firm, the questions we go through today are going to help you align your strategy, and subsequently your systems, with the shifts in the market to increase your revenue in a sustainable way.

Turn up the volume and lean in friend, let's get started.

Welcome back to another episode of The Profit Scale friend! Today we are diving into 5 areas to put systems in place in your business. Systems are one of those things that very often gets overlooked, or really only addressed when there’s a problem.

And this is especially true as it relates to sales. Sales are one of those areas where we glorify working harder and doing more – increasing our targets, making more cold calls, sending out more pitches – and we underestimate the need to work smart.

That’s where systems come into play. The systems we’re about to discuss, are ones that support you not just to do more, but to do more of the right things, meaning allowing you or your team to spend more time on revenue-generating tasks.

Turn up the volume and lean in friend, let's get to it.